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Payload CMSSanity StudioStrapiSupabaseCustom SchemasRole Permissions

Your Editorial Team is Drowning in WordPress Plugins

If you're a content director watching your writers hack around broken workflows, you need architecture that bends to your process -- not the other way around.

Tailored CMS architecture with custom schemas, role permissions, media pipelines, and API exposure built on Payload, Sanity, Strapi, or Supabase-backed Next.js.

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4
CMS Platforms
Payload · Sanity · Strapi · Supabase
<200ms
Content API Response
Edge-cached delivery
95+
Lighthouse Score
Every build, every page
0
Vendor Lock-in
Own your content layer
What Is Custom CMS Development?

Custom CMS development means designing and building a content management system around how your organization actually works -- your editorial workflow, your content model, your publishing process. Instead of forcing teams into generic WordPress templates, a custom CMS gives you precise schemas, granular role permissions, media asset pipelines, and API endpoints that reflect how your team actually creates and distributes content.

Your Current Site May Be a Liability

Common gaps we find in nearly every audit.

Editors waste hours fighting rigid page builders that don't match your content model
Risk: Publishing slows down, and editorial staff burns out on workarounds.
No role-based access control means interns can publish straight to production
Risk: Brand-damaging content goes live without review, and compliance violations follow.
Media assets scattered across Google Drive, Dropbox, and random upload folders
Risk: Duplicates bloat storage costs and nobody can find the right image when they need it.
Content locked inside a monolithic CMS with no API exposure
Risk: Syndicating to mobile apps, email, or partner channels becomes nearly impossible.
WordPress plugins create security holes and performance bottlenecks
Risk: The site gets hacked or falls over under a traffic spike.
Every content type change requires a developer
Risk: Simple editorial requests sit in a backlog for weeks and block entire campaigns.

What Your Website Could Look Like

Custom-designed for your industry. No templates. No stock photos.

Custom CMS development with schema designer permissions media library and API exposure
A real custom CMS cockpit -- schema designer for editors, granular role permissions, media library with focal points, API exposure for headless consumption

How We Build This Right

Every safeguard, built in from Day 1.

Custom Schema Design

We model your exact content types, relationships, and validation rules. Every field has a purpose -- no bloated templates or unused columns collecting dust.

Granular Role Permissions

Define who can draft, review, approve, and publish -- right down to the field level. Editorial workflows enforce your governance model without grinding production to a halt.

Centralized Media Library

One source of truth for images, video, and documents, with automatic optimization, metadata tagging, and CDN delivery. Asset sprawl gone.

Headless API Exposure

REST and GraphQL endpoints expose your structured content to any frontend, mobile app, or third-party system. Your content becomes a platform rather than a silo.

Editorial Workflow Automation

Scheduled publishing, content expiration, approval chains, and webhook triggers handle the repetitive parts of content operations automatically.

Content Migration & Import

We extract, transform, and load existing content from WordPress, Drupal, or legacy systems into your new CMS with full relationship integrity intact.

What We Build

Purpose-built features for your industry.

Payload CMS Implementation

Self-hosted, TypeScript-native CMS with code-defined schemas, built-in auth, and a React admin panel that lives directly in your Next.js monorepo.

Sanity Studio Customization

Real-time collaborative editing with custom input components, portable text extensions, and GROQ-powered content queries.

Strapi Configuration & Deployment

Open-source headless CMS with auto-generated REST and GraphQL APIs, custom plugins, and role-based content type permissions.

Supabase Content Backend

Postgres-backed content layer with Row Level Security, real-time subscriptions, and edge functions for custom publishing logic.

Preview & Draft Workflows

Live preview of unpublished content in your production frontend -- editors see exactly what visitors will see before they hit publish.

Multi-channel Content Delivery

Structured content served via ISR, edge caching, and CDN to web, mobile, email, and digital signage from a single source of truth.

Built on a Modern, Secure Stack

Next.jsPayload CMSSanityStrapiSupabaseVercelCloudflare R2TypeScript

Our Development Process

From discovery to launch. Quality at every step.

01

Content Audit & Schema Mapping

Week 1

We inventory every content type, relationship, and editorial workflow in your current system. The output is a typed schema definition and data model diagram your team reviews and signs off on.

02

CMS Platform Selection

Week 1-2

Based on your team size, technical capacity, hosting preferences, and budget, we recommend the right CMS platform and explain why. No default choices -- just the right fit for your situation.

03

Schema Build & Admin Customization

Week 2-4

We build out your content types, configure the admin interface, create custom input components, and wire up role permissions. Editors test every workflow before we move forward.

04

Frontend Integration & API Layer

Week 4-6

Content APIs connect to your Next.js frontend with typed SDK clients, ISR revalidation, image optimization pipelines, and preview mode for draft content.

05

Migration, Training & Launch

Week 6-8

Existing content migrates with full integrity checks. Your editorial team gets hands-on training. We launch with 30 days of post-launch support included.

Social Animal

Ready to discuss your your editorial team is drowning in wordpress plugins project?

Get a free quote

Custom CMS Development from $8,000

Fixed-fee. 30-day post-launch support included. See all packages →

Get Your Quote
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Frequently Asked Questions

It depends on your team's technical comfort and hosting requirements. Sanity's excellent for real-time collaboration and portable text. Payload's the right call if you want full code ownership inside a Next.js monorepo. Strapi fits teams that want an open-source, self-hosted admin with auto-generated APIs. We recommend based on your workflow — not platform preference.
Most projects run 6–8 weeks from content audit to launch. Simpler builds with fewer than 10 content types can ship in 4 weeks. Multi-locale implementations with legacy system migrations typically take 8–12 weeks. You get a fixed timeline before anything starts.
Yes. We write custom migration scripts that pull posts, pages, media, categories, tags, and custom fields out of WordPress and transform them into your new CMS schema. Relationships and URL structures are preserved. We run integrity checks before and after migration so nothing gets lost.
No. That's the whole point of a well-built CMS. Your team creates content types, publishes pages, manages media, and controls workflows without touching code. We design the admin experience around your editors, not your developers.
We set up granular access controls at the collection and field level. A junior writer can draft articles but can't publish them. An editor can approve and schedule. An admin manages user roles and site settings. Each platform handles this differently — Payload uses access control functions, Sanity uses document-level permissions, Strapi uses RBAC policies.
Projects start at $8,000 for a single-platform build with up to 10 content types, role permissions, and frontend integration. Larger builds involving content migration, multi-locale support, custom admin components, and complex editorial workflows run $14K–$25K+. Every project gets a fixed-fee quote before work begins.
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