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Podcast Website Development

Your Podcast's 137 Episodes Are Invisible — Until They're Indexed

4,800
Monthly Searches
Podcast website + builder + SEO
80K+
Subscribers
WP Legends -- our own podcast
137
Episodes Indexed
Searchable by transcript via pgvector
100
SEO Pages per 100 eps
Each episode = unique indexable URL
What Actually Ships When Your Podcast Gets A Real Website

Your episode goes live and lands at its own permanent URL — not floating in some Spotify feed you don't control. Each page contains the audio player, full transcript, guest bio with headshot, chapter timestamps, every link mentioned on air, and show notes that search engines can actually crawl. Your listener asks "which episode covered migrating databases?" and the AI transcript search returns the exact timestamp across 137 episodes of spoken content. Not keyword matching — semantic understanding of what was said. The guest directory becomes a filterable database of every person who appeared on your show, indexed by industry and topic. Your sponsor page updates itself with real download numbers, audience demographics, episode performance data, and pricing tiers. No PDFs emailed at 11pm. The site does three jobs simultaneously: content archive your audience can search, guest database that ranks in Google, and revenue platform that closes sponsorships while you sleep. One domain, your email list, your traffic.

프로젝트가 실패하는 이유

Right now your podcast probably lives entirely on Spotify, Apple Podcasts, and maybe a basic Linktree Which means zero owned audience. Zero SEO value from however many episodes you've recorded -- even if that's 137 episodes of genuine expertise. And zero direct relationship with your listeners outside of whatever the platform algorithms decide to show them that week. That's a pretty precarious position to be in.
Guest information ends up scattered across show notes on three different platforms, none of them yours So when a guest's PR team googles their name plus your show -- and they will -- nothing useful comes up. But a dedicated guest directory page, with their bio and every episode they appeared on? That ranks. And it sends traffic back to your site instead of Spotify's.
Without transcript search, your listeners can't find specific topics across episodes And here's the real kicker: a podcast with 100+ episodes is an enormous knowledge resource that's completely unsearchable. Every single minute of audio content becomes invisible to search engines without transcription and indexing. You've done the work -- the content just can't be found.
Most podcasters are still sending sponsors a PDF or an email attachment with outdated numbers An online sponsor page with live download statistics, real audience demographics, and clear pricing tiers converts sponsorship inquiries at dramatically higher rates. Static PDFs don't update themselves. A live page does.
Here's the thing about platform followers -- they're rented Spotify can change its algorithm tomorrow. Apple can bury your show. But an email list sitting on your own domain? That's owned. Every episode drop, every live event announcement, every merch release should hit your email subscribers first, before any platform notification goes out.

컴플라이언스

Episode Archive with Transcript

Each episode gets its own URL with an embedded player, show notes, the guest bio, chapter timestamps, links mentioned during the conversation, and a full transcript beneath it all. Every word is indexed by search engines. And listeners can actually search across it -- not just scroll through a list of episode titles hoping something looks familiar.

Searchable Guest Directory

Every guest gets indexed by topic, industry, date, and keywords pulled from their episode transcript. Each profile links to all the episodes they appeared on -- so if someone came back three times, all three episodes surface from one page. And those guest profile pages rank in Google for their name alongside your show's name. That's genuinely useful for guests, which means they're more likely to share it.

AI Transcript Search

We're running pgvector semantic search across all episode transcripts. So a listener asks "which episode discussed headless CMS migrations?" and the system doesn't just keyword-match -- it actually understands the question and returns the right episode with the exact timestamp. All powered by Supabase pgvector, the same stack we've used on other large-scale directory builds.

Sponsor Media Kit Page

The sponsor page shows live download statistics, audience demographics broken down by geography and industry, top-performing episodes, available ad slots, and pricing tiers. It's not a brochure -- it sells advertising. Stats update automatically via PostHog, so the numbers sponsors see are always current, not whatever you pulled last quarter.

Newsletter Integration

Email capture lives on every episode page and in the show notes -- not just buried on a Contact page somewhere. ConvertKit or Mailchimp, whichever you're already using. Subscribers get episode notifications, exclusive content, and early access to events. Your audience, on your terms, not Spotify's.

Community & Q&A

Each episode has its own comment section for listener discussion. There's also a Q&A submission form for upcoming episodes -- best questions actually get featured on the show, which gives listeners a real reason to engage. Platform pages like Spotify and Apple can't replicate any of this. It's the difference between broadcasting and building an actual community.

우리가 만드는 것

Stop renting your audience from Spotify — platform algorithms bury shows overnight and your follower count means nothing when you can't email them directly

Build one admin dashboard managing multiple shows — each gets its own episode archive and guest directory while network analytics aggregate across all of them

Quit scattering guest bios across show notes on three platforms — when their PR team googles their name plus your show title, nothing you control ranks

Track which episodes hold attention longest — PostHog data feeds your sponsor media kit automatically so conversion rates climb without manual updates

Stop losing sponsorship deals to static PDFs — outdated download numbers in an email attachment convert worse than live performance dashboards

Ship chapter markers listeners can click — jump straight to any timestamp in a 90-minute interview instead of scrubbing through the entire file

Quit making 100+ episodes of expertise unsearchable — every minute of recorded content stays invisible to Google without transcription and indexing

Surface three related episodes after each one ends — recommendation logic increases how many episodes someone consumes in a single session

Stop forcing listeners to scrub 90-minute episodes — without chapter markers they bail before finding the 12 minutes they actually came for

Give guests a login portal to maintain their own profiles — they update bios and headshots themselves without touching your admin or opening a ticket

Quit maintaining guest profiles manually — back-and-forth emails updating bios and headshots waste hours you could spend recording the next episode

Embed YouTube videos alongside audio players — transcripts sync to video and chapter descriptions import automatically so you enter that data once

우리의 프로세스

01

Show Audit & Content Migration

First step is mapping what you've already got: your existing episode archive, guest list, and whatever transcripts are available. From there we design the database schema around your specific show structure -- because a solo show with no guests needs a different setup than a network with rotating co-hosts and 400+ past guests.
Week 1
02

Design -- Your Show Brand

We pull your cover art's color palette and extend it into the full web design. Typography gets chosen to match your show's tone -- a true crime podcast and a SaaS growth podcast shouldn't look the same. And everything's built mobile-first, because your listeners are almost certainly browsing on their phones during a commute, not sitting at a desk.
Week 2-3
03

Build -- Episodes, Guests, Transcripts, Sponsor Page

Phase one delivers the core: episode archive with player, guest directory, transcript ingestion and pgvector indexing, and the sponsor media kit wired up to PostHog analytics. That's the foundation everything else builds on.
Week 4-7
04

Transcript Search Implementation

All existing transcripts get indexed through pgvector in phase two. The search UI goes live and we test semantic search across your full episode catalogue -- not just the recent stuff, the whole back catalogue. If you've got 137 episodes, all 137 get indexed.
Week 7-8
05

Launch & Episode Workflow

Before we hand anything over, your team gets trained on the actual publishing workflow: transcript upload, show notes, guest profile review, chapter timestamps. We also set up post-launch SEO monitoring so you can see the search traffic starting to build over the first few months.
Week 9
Next.jsSanityVercelMux AudioTailwind CSSRSS

자주 묻는 질문

팟캐스트 웹사이트 비용은 얼마인가요?

팟캐스트 웹사이트는 복잡도에 따라 $8,000에서 $40,000 범위입니다. 표준 빌드 -- 에피소드 아카이브, 게스트 디렉토리, 뉴스레터 통합, 스폰서 페이지 -- 는 $8-20K입니다. 트랜스크립트 검색, 커뮤니티 기능, 분석 대시보드가 포함된 멀티 쇼 팟캐스트 네트워크는 $20-40K 범위입니다. 필요한 기능을 알면 가격 책정은 매우 간단합니다.

트랜스크립트 검색이란 무엇이며 SEO에서 왜 중요한가요?

모든 에피소드 트랜스크립트는 pgvector 임베딩과 함께 Supabase에 저장됩니다. 따라서 리스너 또는 검색 엔진이 "어느 에피소드가 headless CMS에 대해 이야기했나요?"라고 물을 수 있고 타임스탐프가 첨부된 정확한 답변을 얻습니다. 더 이상 오디오 콘텐츠가 블랙홀로 사라지지 않습니다. 카탈로그의 모든 발화된 단어는 Google이 찾을 수 있고 AI 검색 도구가 표시할 수 있는 색인화된 콘텐츠가 됩니다.

게스트 디렉토리는 어떻게 작동하나요?

각 게스트는 적절한 프로필 페이지를 받습니다: 자기소개, 출연한 모든 에피소드, 논의된 주제, 소셜 링크, 웹사이트. 전체 디렉토리는 주제 및 산업별로 검색 가능합니다. 그리고 PR 팀이 게스트의 이름을 팟캐스트와 함께 검색할 때 -- 생각보다 자주 발생합니다 -- 그 프로필 페이지가 순위에 올랍니다. 게스트 디렉토리는 아키텍처상 단순히 디렉토리라는 점도 주목할 가치가 있습니다. NAS 및 DA를 위해 구축한 것과 동일한 Supabase 설정을 사용하고 있습니다. 이는 검증된 인프라입니다.

이를 구축할 수 있다는 증거가 있나요?

예 -- 그리고 우리는 단순히 말하는 것이 아닙니다. 우리는 WP Legends를 직접 호스팅합니다: 80,000명 이상의 구독자, 137개 에피소드, Astro 프론트엔드가 있는 헤드리스 WordPress입니다. 게스트 디렉토리는 우리가 귀사를 위해 구축할 동일한 Supabase 아키텍처에서 실행됩니다. 따라서 규모에 따라 이것이 무엇을 할 수 있는지 이야기할 때, 우리는 추측하지 않습니다. 우리는 먼저 자신을 위해 구축했고, 클라이언트를 위해 동일한 것을 구축합니다.

Podcast Websites from $8,000
Episode archive. Guest directory. Transcript search. Sponsor media kit. We built our own at 80K subscribers.
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Episode archive, guest directory, transcript search, and sponsor media kit. We host WP Legends at 80K subscribers -- we know what we are building.

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