Shopify vs Medusa.js：2026年哪個更好？
託管簡便性 vs 開源無頭商務
Choose Shopify if you want an all-in-one hosted solution with fast setup and no developers required. Choose Medusa.js if you have development resources and want zero transaction fees, full code ownership, and headless architecture.
Shopify
All-in-one hosted ecommerce platform
Medusa.js
Open-source headless commerce engine
Feature Comparison
| Feature | Shopify | Medusa.js |
|---|---|---|
| SEO tools | ✓ | ✗ |
| POS system | ✓ | ✗ |
| App ecosystem | ✓ | ✗ |
| B2B wholesale | ✓ | ✓ |
| Subscriptions | ✓ | ✓ |
| Multi-currency | ✓ | ✓ |
| Discount engine | ✓ | ✓ |
| Hosted checkout | ✓ | ✗ |
| Shipping labels | ✓ | ✗ |
| Custom storefronts | ✓ | ✓ |
| Payment processing | ✓ | ✓ |
| Analytics dashboard | ✓ | ✗ |
| Inventory management | ✓ | ✓ |
| Multi-channel selling | ✓ | ✓ |
| Abandoned cart recovery | ✓ | ✓ |
What is Shopify?
Shopify is the world's largest hosted ecommerce platform powering over 4 million stores. It offers an all-in-one solution with payments, shipping, inventory, and marketing tools. Plans range from $39/mo for small businesses to $2,300/mo for Shopify Plus enterprise.
What is Medusa.js?
Medusa.js is an open-source headless commerce engine built with Node.js. It provides modular building blocks for commerce — products, carts, orders, payments, shipping — with zero transaction fees and full code ownership. Backed by $9M in funding.
Key Differences
Transaction Fees
Shopify charges 0.5-2% on transactions unless you use Shopify Payments. Medusa.js has zero platform transaction fees — you only pay your payment processor (e.g. Stripe at 2.9% + 30c).
Hosting Model
Shopify is fully managed — no servers to maintain. Medusa.js is self-hosted, giving you full control but requiring infrastructure management or a managed hosting provider.
Frontend Flexibility
Shopify uses Liquid templates with limited customisation (or Hydrogen for headless). Medusa.js is headless-first — build with Next.js, Astro, or any frontend framework.
Extensibility
Shopify relies on its app store ecosystem (8,000+ apps). Medusa.js uses a modular plugin system where you write code — more flexible but requires development effort.
Total Cost of Ownership
Shopify has predictable monthly costs but transaction fees add up. Medusa.js is free but requires hosting ($20-200/mo) and developer time. At $50K+/mo revenue, Medusa.js often wins on cost.
Performance Comparison
| Metric | Shopify | Medusa.js |
|---|---|---|
| CDN | Cloudflare (global) | BYO (Vercel/Cloudflare) |
| Uptime SLA | 99.98% | Self-managed |
| API rate limit | 2 req/sec (basic) | Unlimited (self-hosted) |
| Page load time | ~2.5s (Liquid themes) | ~1.2s (headless frontend) |
SEO Comparison
| SEO Feature | Shopify | Medusa.js |
|---|---|---|
| OG tags | ✓ | ✓ |
| SSG support | ✗ | ✓ |
| URL control | ✗ | ✓ |
| Structured data | ✓ | ✓ |
| Meta tag control | ✓ | ✓ |
| Sitemap generation | ✓ | ✓ |
Shopify
- Fastest time to launch for non-technical merchants
- Massive app ecosystem with 8,000+ apps
- Built-in payment processing
- Excellent admin UX
- Transaction fees unless using Shopify Payments
- Locked into Liquid templating language
- Limited URL structure control
- Theme customisation ceiling
Medusa.js
- Zero transaction fees on any payment provider
- Full codebase ownership and customisation
- Modular plugin architecture
- Node.js ecosystem and modern DX
- Requires dedicated development resources
- No built-in app marketplace
- Self-hosting adds infrastructure responsibility
- Smaller community than Shopify
When to Choose Shopify
- You want to launch fast without developers
- Your team is non-technical
- You need POS and in-store integration
- You prefer a managed ecosystem
When to Choose Medusa.js
- You have development resources in-house
- Transaction fees are eating your margins
- You need complete frontend flexibility
- You want to own your commerce infrastructure
Can You Migrate?
Yes. We've migrated 5,000+ sites between platforms. We handle data migration, content modeling, frontend rebuilds, and SEO preservation. Every migration is zero-downtime.
Frequently Asked Questions
Shopify 和 Medusa.js 有什麼區別？
Shopify 是完整託管的電子商務平台，具有應用程式生態系統和 Shopify Payments。Medusa.js 是開源的 Node.js 無頭商務引擎，無交易費、模組化架構且具有完整程式碼所有權。
Medusa.js 是 Shopify 的不錯替代品嗎？
對於擁有開發資源的團隊來說是的。Medusa.js 提供零交易費、完整程式碼庫所有權和模組化架構。如果您需要無需專職開發人員的現成方案，Shopify 更適合。
Shopify 和 Medusa.js 的成本相比如何？
Shopify 方案範圍從 $39 到 $2,300/月，加上 0.5-2% 的交易費（除非使用 Shopify Payments）。Medusa.js 是免費開源的 — 您只需支付託管和基礎設施費用，通常為 $20-200/月。
我可以從 Shopify 遷移到 Medusa.js 嗎？
可以。Social Animal 專門進行電子商務遷移。我們處理產品目錄轉移、訂單歷史、客戶資料和前端重建，同時保留 SEO。預約免費通話討論您的專案。
Shopify 或 Medusa.js 的效能更好？
使用無頭前端（Next.js 或 Astro）的 Medusa.js 通常實現更快的頁面加載和更好的 Core Web Vitals。Shopify Liquid 主題開箱即用很快，但超出預設值後更難最佳化。
Medusa.js 支援像 Shopify 一樣的付款嗎？
Medusa.js 與 Stripe、PayPal 和其他提供商整合，無需強制特定網關。與 Shopify 不同，您不會在支付處理器成本之外產生額外交易費。
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Whether it's a migration, a new build, or an SEO challenge — the Social Animal team would love to hear from you.