White Label Web Development Partner
Your invisible dev team. Fixed fees. No surprises.
White Label Web Development That Makes You Look Good
You landed the client. You sold the vision. Now you need someone to build it — fast, clean, and under your brand. That's where we come in.
Social Animal is your silent development partner. We build headless websites using Next.js, Astro, and modern CMS platforms, delivered entirely under your agency's branding. Your clients never know we exist. Every commit, every deployment, every handoff looks like it came from your team.
We work with creative agencies, branding studios, and digital consultancies across the UK and US who need reliable development overflow without hiring full-time developers.
How Our White Label Partnership Works
This isn't a freelancer marketplace or an anonymous offshore team. We're a structured extension of your agency — clear communication, fixed pricing, NDA-protected confidentiality.
The Process
- You send us the brief. Design files, wireframes, brand guidelines — whatever you've got. Figma, Sketch, Adobe XD, PDF napkin sketches. We've seen it all.
- We scope and quote a fixed fee. No hourly estimates that balloon. No "we'll see how it goes." You get a number, and that's the number.
- We build under your brand. Git repos in your org, Slack channels with your naming conventions, documentation that reads as internal. Your client-facing team stays in the loop without wrangling developers.
- We deliver, you deploy. Or we deploy to your infrastructure. Either way, the handoff is clean and the code is documented.
What "Transparent Pricing" Actually Means
Every agency claims transparent pricing. Most bury change request fees on page 47 of their MSA. Here's what we actually do:
- Fixed project fees quoted upfront. A marketing site with 8 pages, CMS integration, and a responsive build? You'll know the exact cost before we write a line of code.
- Revision rounds defined in the scope. Two rounds included in every project. Need more? We'll quote it before it happens.
- No retainer minimums. Use us for one project or twenty. No monthly minimum, no long-term contract, no penalty for quiet months.
- No hidden infrastructure costs. Hosting, CI/CD, CMS licensing — we'll spec it all so you can see every line item. If we recommend Vercel Pro or a Sanity team plan, you'll know exactly why and what it costs.
You mark up our fees however you want. Most partners apply 50–70% margins on our quotes — that's exactly how this should work. We price for developer economics; you price for agency economics.
Why Agencies Partner With Us
Overflow Without Overhead
A senior Next.js developer in the US runs $120,000–$160,000 per year before benefits and tooling. In the UK, you're looking at £65,000–£90,000. Fixed cost whether you have projects or not.
We give you senior-level headless development on demand. Busy quarter? We scale up. Quiet month? You pay nothing. Your margins stay healthy because your costs flex with revenue.
Technical Depth Your Clients Expect
We're not a WordPress theme shop. Our stack is purpose-built for performance, scalability, and editorial flexibility:
- Next.js 14+ with App Router, server components, and ISR for sites that score 95+ on Core Web Vitals
- Astro for content-heavy marketing sites where shipping zero JavaScript actually matters
- Sanity, Contentful, Storyblok, and Payload CMS — we match the CMS to the editorial workflow, not the other way around
- Shopify Hydrogen and Medusa for headless e-commerce builds
- Vercel, Netlify, and Cloudflare Pages for deployment and edge delivery
- TypeScript everywhere. No exceptions.
Your clients get modern architecture. You get code that's maintainable long after launch.
NDA-Signed Confidentiality
Every partnership starts with a signed NDA. We don't list you as a client. We don't reference your projects in our portfolio unless you explicitly opt in. Your Slack messages, your client names, your project details — all protected.
We've worked with agencies serving Fortune 500 clients with strict vendor disclosure requirements. We know how to stay invisible.
Who This Is For
Creative and Branding Agencies
You do the strategy, identity, and design. You need a dev team that can translate Figma files into production code without diluting the creative vision. We build pixel-accurate implementations with the animation and interaction fidelity your designers actually expect.
Digital Marketing Agencies
You're managing SEO, paid media, and conversion optimisation. You need landing pages and marketing sites built fast, built right, and built for performance. We deliver clean semantic HTML, proper schema markup, and sub-second load times — the kind that actually move your clients' metrics.
Consultancies and Freelancers
You're a one-person or small-team operation punching above your weight. You need enterprise-grade development without the enterprise-grade payroll. We slot in behind your brand and make you look like a much bigger operation than you are.
What You Get
- Fixed-fee project quotes with detailed scope documents
- Dedicated project lead — one person who knows your project inside out
- Code delivered in your repositories with your conventions
- Documentation your team (or your client's team) can actually use
- Post-launch support included for 14 days after deployment
- Ongoing maintenance plans available at transparent monthly rates
- White-glove onboarding for your first project so we learn your workflow properly
Our Pricing Structure
We quote per project, not per hour. Here's what typical engagements look like:
| Project Type | Typical Range | Includes |
|---|---|---|
| Marketing site (5-10 pages) | £3,000 – £8,000 | CMS integration, responsive, deployment |
| E-commerce storefront | £8,000 – £20,000 | Product pages, cart, checkout, CMS |
| Web application | £12,000 – £35,000+ | Auth, dashboards, API integrations |
| Landing page sprint | £800 – £2,000 | Single page, CMS-editable, fast turnaround |
Every quote includes a line-item breakdown. You see exactly what you're paying for. If scope changes, we re-quote before touching any additional work.
Getting Started
Send us a brief. It doesn't need to be polished — a Loom video, a Figma link, a bullet-point email. We'll review it, ask smart questions, and send back a fixed-fee proposal within 48 hours.
No sales calls unless you want one. No pressure. Just a clear quote you can mark up and present to your client with confidence.
Common questions
What does white label web development mean?
White label web development means we build websites and web applications on your behalf, delivered entirely under your agency's branding. Your clients interact with you — we stay invisible. All code, documentation, and communication is branded as your team's work, protected by a signed NDA.
How does your fixed-fee pricing work?
We scope every project upfront and give you a fixed-fee quote with a line-item breakdown. You know the exact cost before we start. If scope shifts mid-project, we re-quote and get your sign-off before doing anything extra. No hourly billing surprises, no ballooning estimates, no hidden fees for revisions within the agreed scope.
Do you require long-term contracts or monthly retainers?
No. We work project by project with no minimum commitments. Use us for a single landing page or a dozen enterprise builds — there's no monthly retainer requirement and no penalty for quiet periods. Ongoing maintenance plans are available but entirely optional.
Will my clients know you're involved?
Never, unless you choose to tell them. Every partnership begins with a signed NDA. We work in your repositories, follow your naming conventions, and communicate through your channels. We don't reference your projects publicly and we don't appear in any client-facing materials.
What technologies do you use for white label projects?
We specialise in headless architecture: Next.js and Astro on the frontend, paired with Sanity, Contentful, Storyblok, or Payload CMS on the backend. For e-commerce, we build with Shopify Hydrogen and Medusa. Everything's TypeScript, deployed to Vercel, Netlify, or Cloudflare Pages.
Do you work with agencies in both the UK and US?
Yes. We partner with agencies across the UK and US, with workflows built for async collaboration across time zones. Most communication happens via Slack and Loom, and we overlap working hours with both UK and US teams for real-time coordination when it's needed.
How quickly can you turn around a project?
Typical marketing sites take 2–4 weeks from approved designs to deployment. Landing pages can ship in 3–5 business days. Complex web applications run 6–12 weeks depending on scope. Every fixed-fee quote includes a timeline estimate so you can plan client delivery with confidence.
What margins can I expect when reselling your work?
Most agency partners apply 50–70% margins on our quotes, which is pretty standard for white label partnerships. We price based on development costs — you price based on the value you deliver to your clients. We'll never contact your clients or interfere with your pricing strategy.
Ready to get started?
Free consultation. No commitment. Just an honest conversation about your project.
Let's build
something together.
Whether it's a migration, a new build, or an SEO challenge — the Social Animal team would love to hear from you.