Now accepting new projects — limited slots available. Get started →
Espanol العربية 日本語 Deutsch Portugues 한국어 Nederlands 中文 繁體中文 Francais English
WordPress to Next.js Migration
Booking EnginePMS IntegrationSEO-Safe Migration

Tu sitio de hotel acaba de perderle otro huésped a Booking.com

Si gestionas una propiedad boutique o un grupo hotelero independiente, cada segundo que tu sitio WordPress se detiene es una reserva directa que nunca verás — y una comisión OTA del 15-18% que no tenías por qué pagar.

0.8s
Avg Load Time
Down from 4.2s on WordPress
40-60%
Faster Page Loads
Static + SSR hybrid
0
SEO Rankings Lost
301 redirects via edge middleware
-50%
Booking Abandonment
Instant pricing displays
What a Next.js Migration Actually Fixes — And What Stays Broken If You Don't

Your WordPress site fires 80+ database queries just to load a single room page. A Next.js migration rips out that bloat and rebuilds your frontend as a headless React app — static pages serve at CDN speed, booking flows pull live PMS data through server-side rendering, and your entire stack runs on edge infrastructure that scales without begging your host for more RAM. Every indexed URL gets a 301 redirect mapped in middleware, structured data migrates intact, and Search Console resubmission happens within 24 hours of launch. What dies: plugin conflicts, security patches every Tuesday, that sinking feeling when traffic spikes and your server chokes. What you gain: sub-second loads, real-time availability, and a booking engine that stops handing margin to Booking.com.

Dónde fallan los proyectos

WordPress booking pages routinely load in 4+ seconds and fire 80-120 database queries per request Each extra second costs you 7% in conversions — and those guests don't just leave, they go book on an OTA at up to 25% commission.
Your PMS data — rates, availability — sits disconnected from your website Manual updates cause overbookings, pricing errors, and guests seeing inventory that's already gone.
Plugins pile up, break during updates, and punch holes in your security One exploited plugin can expose guest PII and trigger GDPR or PCI fines that'll hurt far more than the fix ever would have.
Mobile booking on most WordPress themes is slow and clunky Over 60% of hotel searches happen on mobile. A bad experience doesn't just lose you the booking — it hands it straight to Booking.com.
Hosting costs climb with every traffic spike You might be spending $2K–$8K/month on dedicated servers that still buckle during the holidays.
There's no upselling built into the booking flow Spa packages, late checkout, room upgrades — without a system surfacing them at the right moment, you're leaving $15–$40 on the table per booking.

Cumplimiento

PCI-Compliant Booking Flow

Payment processing runs through Stripe or your existing gateway with tokenized card data. Sensitive payment information never touches your server or CMS. Full stop.

GDPR & Privacy Controls

Cookie consent, data retention policies, and guest data encryption are baked into the architecture from day one. Built to comply with EU and California privacy regulations.

Real-Time PMS Sync

Bidirectional API connections to Amadeus, Sabre, Opera, Cloudbeds, or whatever PMS you're already running keep rates, availability, and restrictions synced in under 2 seconds.

Structured Data & Schema.org

Hotel, LodgingBusiness, and Offer schema markup puts rich results in Google search listings — room types, pricing, and reviews visible before anyone even clicks through.

Revenue Analytics Dashboard

Track direct booking conversion, average booking value, upsell attach rates, and channel performance in one place, with data pulled directly from your PMS and booking engine.

SEO Migration Audit

Every indexed URL gets mapped, redirected, and verified. Automated sitemap generation, canonical tags, and Open Graph preservation mean you won't lose rankings after launch.

Qué construimos

WordPress firing 80–120 database queries per page request — your booking flow loads in 4+ seconds while guests bounce to OTAs

Custom React booking engine handles search, dynamic pricing, and upsells without third-party widgets dragging down load times

PMS data sitting disconnected from your website — manual rate updates cause overbookings and pricing errors that cost you credibility

Single API layer syncs rates and inventory across Booking.com, Expedia, Airbnb, and your direct channel in real time

Plugin sprawl breaking on every update — one exploited vulnerability exposes guest PII and triggers GDPR fines that dwarf the fix

Static room pages serve at CDN speed — booking flows use server-side rendering to pull live PMS data without lag

Mobile booking flows clunky and slow — 60% of your traffic sees a broken experience and books on Booking.com instead

Edge-deployed 301 redirects run in Next.js middleware — no cold starts, no redirect chains, no lost link equity

Hosting costs climbing with every traffic spike — you're burning $2K–$8K/month on servers that still buckle during holidays

Live rates pull directly from your PMS or RMS and render immediately, bypassing the 80-query hell WordPress puts you through

Zero upselling built into your booking flow — spa packages and upgrades never surface, leaving $15–$40 per booking on the table

Multi-property support from one CMS instance — property-specific content, branding, and booking flows all share a single codebase

Nuestro proceso

01

Migration Audit & PMS Discovery

We crawl every indexed URL, document your WordPress content structure, and map out your PMS and channel manager API endpoints. You get a full migration plan: redirect map, content inventory, integration architecture — before anything gets built.
Week 1-2
02

Design & Booking UX

Before a line of production code gets written, you'll see high-fidelity designs for the new site — room selection, date picker, upsell flow, and checkout all prototyped and tested for conversion.
Week 3-4
03

Next.js Build & PMS Integration

Frontend development in Next.js runs alongside CMS content modeling and API layer construction. PMS, channel manager, and payment gateway all connect simultaneously with real-time data sync.
Week 5-8
04

SEO Migration & QA

Before launch, we deploy 301 redirects, verify structured data, generate sitemaps, and run full regression testing across every room type, rate plan, and edge case.
Week 9-10
05

Launch & 30-Day Monitoring

You go live on Vercel's global CDN. For 30 days after launch, we watch Search Console for crawl errors, track Core Web Vitals, verify PMS sync accuracy, and keep tightening the booking funnel.
Week 11-14
Next.js 14VercelSanity CMSNode.jsREST APIsAmadeus GDSStripeTailwind CSS

Preguntas frecuentes

¿Perderemos posicionamiento en Google durante la migración del sitio web del hotel?

No. Cada URL de WordPress indexada se mapea y redirige mediante el middleware de edge de Next.js antes de que el sitio entre en producción. Los datos estructurados, las etiquetas canónicas y los sitemaps se reconstruyen y se vuelven a enviar a Search Console el primer día. Nuestras migraciones muestran sistemáticamente cero pérdida de posicionamiento — y la mayoría de los clientes hoteleros ven un incremento del 15-25% en tráfico orgánico en 90 días, impulsado por la mejora en los Core Web Vitals.

¿Cómo se conecta el nuevo motor de reservas con nuestro PMS?

Desarrollamos una capa de API en Node.js que se conecta a tu PMS mediante su API REST o SOAP. Opera, Cloudbeds, Mews, Amadeus — todos compatibles. Las tarifas, la disponibilidad y las restricciones se sincronizan de forma bidireccional en tiempo real. Cuando un huésped realiza una reserva, esta se envía simultáneamente a tu PMS y al channel manager, evitando el overbooking antes de que ocurra.

¿Cuánto tiempo lleva migrar un hotel de WordPress a Next.js?

Un hotel de una sola propiedad con integración estándar de PMS suele requerir entre 10 y 14 semanas desde el inicio hasta el lanzamiento. Las migraciones de múltiples propiedades con configuraciones complejas de channel manager se extienden entre 14 y 20 semanas. También podemos hacerlo por fases — lanzar primero el sitio de marketing y luego el motor de reservas — para no interrumpir nada durante la temporada alta.

¿Podremos seguir actualizando las descripciones de habitaciones y las fotos nosotros mismos?

Sí. Configuramos un CMS headless como Sanity con un modelo de contenido específico para hotelería que incluye tipos de habitación, servicios, galerías y promociones de temporada. Tu equipo edita desde un panel de control limpio y los cambios se publican en segundos — sin código, sin esperar a un desarrollador.

¿Qué ocurre con nuestras integraciones OTA existentes (Booking.com, Expedia)?

Se mantienen exactamente igual. Tu channel manager sigue distribuyendo inventario a las OTAs como siempre. La diferencia es que tu canal directo ahora compite de verdad en velocidad y experiencia. La mayoría de los clientes hoteleros registran un desplazamiento del 10-20% de reservas OTA hacia el canal directo en seis meses — lo que se traduce en un ahorro real en comisiones cada mes.

¿Cuánto costará el alojamiento tras migrar a Next.js?

La mayoría de los sitios hoteleros funcionan en Vercel Pro a 20 $/mes por miembro del equipo, con costes de alojamiento totales de entre 50 y 200 $/mes, incluso durante picos de tráfico. Compáralo con los 500-2.000 $/mes que muchos hoteles pagan por un alojamiento WordPress gestionado. La CDN es global por defecto — los huéspedes en Tokio y en Londres obtienen tiempos de carga por debajo del segundo.

Hotel Migration from $14,000
Fixed-fee. Booking engine + PMS integration included. 30-day post-launch support.
See all packages →
WordPress to Next.js MigrationNext.js DevelopmentCore Web Vitals OptimizationCore Web Vitals & Jamstack Guide

Get Your Free Hotel Migration Assessment

We'll review your current site, PMS setup, and booking flow — then deliver a migration plan and quote within 24 hours.

Get a Free Migration Assessment
Get in touch

Let's build
something together.

Whether it's a migration, a new build, or an SEO challenge — the Social Animal team would love to hear from you.

Get in touch →