SEO SERVICES

Your Site Ranks Page Two Because Google Can't Read It

If you're a growth marketer watching organic traffic flatline despite publishing twice a week, your indexing layer is broken.

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SEO SERVICES AT A GLANCE
  • Next.js
  • Supabase
  • Vercel
  • Screaming Frog
  • Google Search Console
  • next-intl
  • 95+LIGHTHOUSE AVG
  • 12+ yrsSENIOR-LED
  • Fixed feeNO SCOPE CREEP
  • 200+PROJECTS SHIPPED
CLUTCH 5.0 VERIFIED

Overview — 01

Full-stack technical SEO: crawl audits, schema markup, Core Web Vitals optimization, sitemap architecture, and hreflang -- built on Next.js and Supabase.

These aren't nice-to-haves. They're the foundation everything else sits on. And when any of these systems are misconfigured -- even slightly -- it doesn't matter how good your content is. I've seen sites with genuinely excellent articles sitting completely invisible in search because a misconfigured robots.txt was quietly blocking Googlebot, or because canonical tags were pointing in circles.

The content was doing everything right. The infrastructure was failing it. Technical SEO is the discipline that closes that gap. It's not glamorous work, but it's the difference between a site that ranks and a site that doesn't.

Technical SEO

Here's the thing about technical SEO -- it's essentially the work of making your site's infrastructure readable and trustworthy to search engine crawlers. Not just readable in a vague sense, but genuinely legible at the systems level. We're talking crawl budget allocation, structured data markup, page experience signals, and international targeting directives like hreflang.

The gap — 02

What is holding your current website back?

Common gaps we find in nearly every audit.

You're publishing consistently -- maybe two or three pieces a week -- but organic traffic hasn't budged in three months or more
Risk: That's a crawl configuration problem, not a content problem. What's almost certainly happening is Google's crawling your pages but not indexing them, which means every article you publish is effectively invisible to search until someone fixes what's broken underneath. The content effort isn't wasted, but it's on hold.
Your site scores poorly on Core Web Vitals inside Search Console, but your developers swear it feels fast
Risk: Both things can be true, and that's exactly the problem. Lab scores and real-world field data diverge constantly on JavaScript-heavy Next.js builds. But here's the real kicker -- it's the field data that feeds Google's page experience ranking signal, not the lab scores. Failing field data depresses your position across every query you're trying to rank for, not just the slow pages.
You're running a multi-region site and international versions are either duplicating each other or actively cannibalizing each other in search results
Risk: Misconfigured hreflang annotations are almost always the culprit. Google ends up serving the wrong locale to users, link equity gets split across duplicate URLs, and you start triggering manual review flags for thin content. I've seen this tank traffic in specific regions by 40% or more before anyone noticed.

Safeguards — 03

How we build this right

Every safeguard, built in from Day 1.

Crawl Verification Before Any Fix Ships

Every change gets validated in a staging crawl -- using Screaming Frog and server log analysis -- before it touches production. That's non-negotiable. A corrective fix that introduces a new indexing regression is worse than the original problem, so we don't skip this step regardless of timeline pressure.

Schema Markup Validated Against Google's Rich Result Test

All structured data we implement gets tested against Google's official Rich Result Test and the Schema.org validator before it ever deploys. Not after. Before. This eliminates the structured data errors that can trigger manual penalties and undo weeks of work in a single algorithm update.

Core Web Vitals Measured Against Real Field Data

We pull Chrome User Experience Report data alongside Lighthouse scores, because honestly, Lighthouse alone will lie to you. CrUX shows what actual user cohorts are experiencing in the field -- and that's the number that influences rankings. Optimizations that only improve controlled lab runs don't move the needle where it counts.

Scope — 04

What we build

Purpose-built features for your industry.

Full Crawl and Indexation Audit

We map every URL Googlebot actually sees against every URL you intend to rank. It sounds simple. In practice it surfaces orphaned pages nobody knew existed, noindex tags applied to the wrong templates, canonical conflicts pointing equity in the wrong direction, and crawl traps that are quietly eating your budget. Google can't build an accurate picture of your site until those are cleared.

Core Web Vitals Remediation for Next.js

LCP, INP, and CLS failures on Next.js sites have specific causes -- hydration delays, third-party script loading order, images without explicit dimensions -- and generic advice doesn't fix them. We identify failures tied to your actual rendering patterns and deliver code-level fixes your engineering team can ship in a single sprint. No vague recommendations.

Structured Data and Schema Architecture

We design and implement schema markup matched to your actual content types: Article, Product, FAQ, BreadcrumbList, Organization, whatever applies. Done right, this gives Google structured signals it can use to qualify your pages for rich results, which directly improves click-through rates. And higher CTR from the same ranking position is essentially free traffic.

Sitemap and Hreflang Infrastructure

For sites running across multiple locales or scaling past 50,000 pages, we architect segmented XML sitemaps, configure hreflang return links properly in both directions, and connect sitemap endpoints to Search Console. This accelerates discovery of new and updated content -- which matters a lot when you're publishing at volume and can't afford crawl delays.

Stack — 05

Built on a modern, secure stack

Next.jsSupabaseVercelScreaming FrogGoogle Search Consolenext-intl

Process — 06

Our development process

From discovery to launch. Quality at every step.

01

Crawl Audit and Issue Triage

1 week

We run a full site crawl, pull six months of Search Console data alongside server logs, and produce a prioritized issue list ranked by indexation impact. What you get back is a structured findings document. Not a raw Screaming Frog export with 4,000 rows and no context -- an actual document you can act on.

02

Fix Specification and Engineering Handoff

1 week

Each issue gets translated into a specific, testable engineering task with acceptance criteria. We write the Next.js implementation notes, the schema templates, the robots.txt directives. Your team -- or ours -- can execute without ambiguity. No back-and-forth trying to interpret what the recommendation actually means in practice.

03

Implementation and Staging Validation

1-2 weeks

Fixes go to staging first, get re-crawled to confirm resolution, and only then ship to production. Core Web Vitals improvements get measured against field data baselines -- not lab scores -- to confirm real-user impact. If the field data doesn't move, we haven't actually fixed it.

04

Production Deployment and Monitoring Setup

1 week

Production changes go live with Search Console annotations logged at the exact timestamp. We configure crawl rate monitoring and index coverage alerts so any future regression shows up in your dashboard early -- before it compounds into a traffic drop that takes months to recover from.

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Related resources — 07

Solution Patent Attorney SEO Solution On Page SEO Meta Tag Optimization Solution SEO For Real Estate Solution Dermatology Aesthetics SEO Services Solution Enterprise SEO Audit Solution Personal Injury Lawyer SEO Services

Questions — 08

Frequently asked questions

A full Screaming Frog crawl covering broken links, redirect chains, duplicate content, missing meta tags, orphaned pages, crawl depth analysis, Core Web Vitals assessment, mobile usability, and structured data validation. The deliverable is a prioritized fix list with estimated traffic impact and implementation effort for every item. Not a spreadsheet of problems -- a ranked action plan.
An audit-only engagement runs one to two weeks depending on site size. For a 10K-page site, expect the crawl and analysis in week one and the prioritized fix list in week two. Sites over 50K pages often need additional crawl passes -- those tend to push closer to three weeks. Pretty straightforward timeline, honestly.
We implement JSON-LD for Organization, LocalBusiness, Article, BlogPosting, Product, Service, FAQPage, HowTo, BreadcrumbList, WebSite, Event, Person, and Review. Each schema type gets built into Next.js App Router server components and validated with both Google Rich Results Test and Schema Markup Validator before it touches production. No shortcuts on the validation step.
Yes. We've taken sites from Lighthouse 35 to 94 using Next.js Image optimization, dynamic imports for heavy components, font subsetting with display:swap, SSR, Vercel edge caching, third-party script deferral, and CSS critical path extraction. We target 90+ on mobile for every project -- not desktop, where it's easier, but mobile, where it actually matters for most audiences.
We build a sitemap index with chunked sitemaps at 50K URLs each, dynamically generated from Supabase queries using ISR for regeneration. And we've proven this at scale -- Deluxe Astrology has 91K pages indexed, Not Another Sunday has 137K listings indexed, both running this exact architecture in production right now.
Yes. We implement next-intl with hreflang tags in both the HTML head and XML sitemaps, locale-aware canonical URLs, language-specific structured data, and two-tier translation gating. Our production benchmark is Deluxe Astrology: 30 languages, hreflang across 118 pages, 41 translation namespaces, and 39 locale-aware API routes. So if your internationalization situation feels complicated, we've probably seen worse.

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Need enterprise scale?

200+ employee company? Complex multi-tenant, auction, or multi-location requirement? We have a dedicated enterprise capability track.

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Get started — 10

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