Our audit and advisory engagement runs $15K to $45K depending on the number of properties, integrations, and editorial workflows in scope. A single-site audit with fewer than 10 custom integrations typically lands at $15K to $20K. Multi-site networks with complex SSO, paywall, or personalization layers push toward $35K to $45K. The fee covers the 5-stack benchmark, 3-year TCO model, migration risk matrix, and a leadership decision brief. If you proceed with migration, the audit fee applies as a credit toward the build, which ranges from $80K to $400K depending on the destination stack and site complexity.
Plan for 8 to 24 weeks from audit sign-off to production cutover. A straightforward marketing site with 10 to 20 templates and a single locale typically ships in 8 to 12 weeks. Multi-locale publishers with custom editorial workflows, paywalls, and 50+ templates should budget 16 to 24 weeks. Every migration includes 72-hour rollback windows at each phase gate, so your team never faces an irreversible cutover. The 8-week audit runs in parallel with early migration prep when the destination stack is already clear to the team.
Sites we migrate from WordPress VIP to edge-rendered stacks like Next.js on Vercel or Cloudflare Pages consistently score 90 to 99 on Lighthouse mobile performance. VIP sites running traditional PHP rendering typically score between 40 and 65 on mobile. The jump comes from static generation and edge caching, not from VIP being poorly built. If your content model requires heavy server-side personalization, scores land closer to 85 to 92, which still represents a significant gain. We measure TTFB, LCP, CLS, and INP across your top 50 pages before and after migration so the improvement is documented, not anecdotal.
No. We map every editorial workflow before recommending a stack. If your editors depend on Gutenberg, we can preserve it through a headless WordPress backend that keeps the familiar editing experience while decoupling the frontend. If your team is ready to move to a structured CMS like Sanity or Contentful, we run hands-on training sessions during the migration so editors ship content confidently on day one. We've found that 70% of editorial resistance comes from fear of the unknown, not actual preference for WordPress. The workflow mapping interview in Week 1 surfaces real needs versus habitual patterns.
WebDevStudios is a WordPress agency. Their business model depends on you staying on WordPress, whether that's VIP, WP Engine, or another WordPress host. We charge for the audit, not the destination. We've shipped production sites on WordPress VIP, Vercel Enterprise, Cloudflare Pages, WP Engine Atlas, and self-hosted Next.js with Sanity. If VIP turns out to be your best option after the audit, we'll tell you that and help you renegotiate the contract. In 11 completed VIP evaluations, 3 clients stayed on VIP with better terms. The other 8 migrated and reduced 3-year TCO by 28% to 51%.
You keep the TCO model, the performance benchmarks, and the risk matrix, and you use them to renegotiate your VIP renewal from a position of real data. Three of our eleven VIP audit clients stayed on VIP after the evaluation. Two secured 20% to 30% contract reductions by presenting the alternative cost models to Automattic's enterprise sales team. The audit fee is the same regardless of recommendation. We don't earn referral fees or reseller margins from any platform vendor, so the recommendation reflects your architecture needs and budget, not our revenue model.
Cloudflare Pages delivers the lowest global TTFB in our benchmarks, averaging 28ms to 45ms at edge nodes versus 80ms to 140ms for Vercel Enterprise and 120ms to 300ms for VIP. However, TTFB alone doesn't determine the right stack. Vercel's ISR and middleware layer handles personalization and A/B testing more gracefully than Cloudflare's Workers-based approach. WP Engine Atlas keeps your WordPress backend while adding edge caching for the frontend. The right answer depends on your content update frequency, personalization requirements, and team skill set. That's exactly what the audit quantifies.
Yes, and most enterprise clients prefer it. A phased migration typically starts with marketing pages and blog content, which represent 60% to 80% of traffic but carry the least integration complexity. Authenticated sections, e-commerce flows, and personalized dashboards move in subsequent phases. Each phase has its own rollback window. We use reverse proxy routing at the CDN layer so both the legacy VIP site and the new stack serve traffic simultaneously during the transition. Visitors never see a half-migrated experience. Phased migrations add 4 to 8 weeks to the total timeline but reduce launch-day risk to near zero.
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