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Hospitality & Hotels

Direct Booking EngineRevenue ManagementGuest Experience

Hotel Website Development

Your Guest Books Direct — Or Expedia Takes 25% Of The Revenue

15-30%

OTA Commission

Booking.com and Expedia commission vs 0% on direct bookings

Direct Booking Fee

Own booking engine via Stripe -- no OTA middleman

73%

Mobile Booking Growth

Hotel searches from mobile -- LCP under 2.5s critical

$15-60K

Build Cost

Boutique hotel to multi-property hotel group website

What Hotel Website Development Actually Controls — And What It Stops Bleeding

Your booking engine loads. The guest toggles dates, adds a spa package, enters payment — and you keep 100% of the margin. That's hotel website development: a direct booking system that replaces OTA dependency with your own conversion stack. Your site becomes the revenue channel — mobile-first checkout, real-time inventory sync, dynamic rate parity, review aggregation from TripAdvisor and Google — all under your brand. The average property surrenders 15–25% per OTA booking. Multiply that across 200 nights and you've funded a competitor's ad budget instead of your guest experience. A custom hotel site with an integrated booking engine and automated email flows turns your domain into the primary acquisition layer, not a brochure that leaks to Booking.com.

Wo Projekte scheitern

OTA commissions eating 15-25% of every booking You're funding Expedia's marketing budget instead of building your own brand equity.

Template hotel sites that look identical to competitors Guests can't tell your property apart, so they fall back to price-shopping on OTAs.

Booking engine is slow, clunky, or hostile on mobile 73% of travelers research on mobile. A poor checkout experience sends them straight to Booking.com.

No rate parity control or dynamic pricing integration Inconsistent pricing across channels erodes guest trust and puts you in violation of OTA agreements.

Content updates require a developer or agency retainer Seasonal promotions, room updates, and event pages go stale for weeks instead of getting fixed in hours.

Site doesn't surface reviews, local experiences, or upsells You're leaving ancillary revenue on the table and blending in with commodity listings.

Compliance

Integrated Booking Engine

Direct connection to your PMS or channel manager via API. Real-time availability, rate display, and secure checkout — without pushing guests off your site.

PCI-Compliant Payments

Tokenized payment processing through Stripe or your preferred gateway. Guest card data never touches your server.

ADA & WCAG Accessibility

Full WCAG 2.1 AA compliance built in from the start. Semantic HTML, keyboard navigation, and screen reader support — not a plugin slapped on afterward.

SEO-Optimized Architecture

Schema markup for hotels, rooms, reviews, and local business. Server-rendered pages that Google indexes immediately.

Revenue Analytics Dashboard

Track direct booking conversion, channel attribution, and revenue per available room from a single interface tied to your PMS data.

Headless CMS for Content

Update rooms, rates, packages, and blog posts yourself through Sanity CMS. No developer required for day-to-day content changes.

Was wir bauen

Eliminate 15–25% OTA commissions draining every third-party reservation

Capture direct bookings through a native engine that syncs inventory in real time

Replace template themes that make your property indistinguishable from budget chains

Build custom packages at checkout — spa credits, dining, local tours — that increase ADR

Fix mobile booking flows that abandon 73% of travelers mid-checkout

Manage multiple properties from one CMS with shared branding and separate booking logic

Enforce rate parity across channels without manual spreadsheet reconciliation

Aggregate verified reviews into schema-marked feeds that lift organic CTR by 35%

Stop waiting weeks for a developer to update seasonal promotions or room details

Serve international guests in their language and currency with automatic locale detection

Surface guest reviews and upsell opportunities before checkout instead of burying them

Trigger pre-arrival and post-stay emails from PMS booking events without manual sends

Unser Prozess

Discovery & Competitive Audit

We audit your current booking funnel, OTA dependency ratio, and competitor sites. You'll get a detailed gap analysis and a clear conversion roadmap.

Week 1

Design & Prototype

High-fidelity designs for key pages: homepage, room detail, booking flow, and local area guide. Mobile-first, benchmarked against hospitality conversion data.

Weeks 2-3

Engineering & Integration

Next.js build with PMS and channel manager API integration, payment processing, and CMS setup. Every page targets a 95+ Lighthouse score.

Weeks 4-6

Content Migration & QA

We migrate existing content, optimize images, set up 301 redirects, and run cross-browser and device testing with real booking flow validation.

Week 7

Launch & Optimize

Go live with monitoring, analytics configuration, and 30 days of post-launch support. We track direct booking lift and keep iterating based on conversion data.

Week 8+

Next.jsSupabaseVercelCloudinaryStripeCloudbeds APISanity CMS

Häufige Fragen

Wie viel kostet eine benutzerdefinierte Hotel-Website?

Unsere Hotel-Websites beginnen bei $8.000 für eine Single-Property-Website mit Booking-Engine-Integration. Multi-Property-Websites und komplexe PMS-Integrationen kosten normalerweise $14.000 bis $25.000+. Jedes Projekt hat einen festen Preis -- keine überraschenden Stundenhonorar. Dieser Preis deckt Design, Entwicklung, CMS-Setup und 30 Tage Support nach dem Launch ab.

Können Sie mit meinem vorhandenen PMS oder Channel Manager integrieren?

Ja. Wir haben Integrationen mit Cloudbeds, Mews, Little Hotelier, Guesty und Oracle Opera entwickelt. Wenn Ihr PMS über eine API verfügt, können wir Echtzeitverfügbarkeit und Tarife direkt in Ihren Buchungsfluss einspeisen. Für Systeme ohne API verwenden wir iframe oder redirect-basierte Lösungen.

Wie lange dauert es, eine Hotel-Website zu erstellen?

Eine Standard-Single-Property-Hotel-Website dauert 6-8 Wochen vom Kickoff bis zum Launch. Multi-Property-Websites oder Projekte mit komplexen Integrationen dauern 8-12 Wochen. Wir arbeiten in festen Sprints mit wöchentlichen Demos, damit Sie den Fortschritt sehen und alles vor Problemen flaggen können.

Wird eine benutzerdefinierte Website wirklich meine OTA-Provisionen reduzieren?

Unsere Kunden sehen typischerweise einen 40%igen Rückgang des OTA-Buchungsanteils innerhalb von 6 Monaten nach dem Launch. Der Treiber ist ein schneller, für Mobilgeräte optimierter Buchungsfluss, kombiniert mit Tarifen auf Augenhöhe und Anreizen für direkte Buchungen. Wir bauen die technische Grundlage -- Sie bringen die Preisgestaltungsstrategie und Gastbeziehungen mit.

Benötige ich eine separate Booking-Engine oder ist sie in die Website integriert?

Das hängt von Ihrem PMS ab. Einige Systeme wie Cloudbeds verfügen über eine Booking-Engine, die wir direkt gestalten und einbetten können. Andere benötigen eine Drittanbieter-Engine wie SiteMinder oder TravelClick. In jedem Fall integrieren wir sie so, dass Gäste während des Checkouts Ihre Domain nie verlassen, was sowohl Vertrauen als auch Konversionsraten schützt.

Kann ich Raumtarife, Fotos und Inhalte selbst aktualisieren?

Absolut. Jede Hotel-Website, die wir erstellen, läuft auf einem Headless CMS -- normalerweise Sanity -- mit einer sauberen Bearbeitungsoberfläche, die Ihr Team tatsächlich verwenden kann. Aktualisieren Sie Raumbeschreibungen, tauschen Sie Galeriebilder aus, erstellen Sie Saisonalpakete, veröffentlichen Sie Blog-Posts. Kein Code erforderlich. Wir schulen Ihr Personal als Teil des Launch-Prozesses.

Hotel Websites from $8,000

Fixed-fee. Booking engine integration included. 30-day post-launch support.

See all packages →

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Get Your Free Hotel Website Assessment

We'll analyze your current site and booking funnel, then deliver a quote within 24 hours.

Get a Free Assessment

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