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Hospitality & Hotels
Direct Booking EngineRevenue ManagementGuest Experience

ホテルウェブサイト開発

ゲストが直接予約するか、Expediaが25%の収益を取るか

15-30%
OTA Commission
Booking.com and Expedia commission vs 0% on direct bookings
$0
Direct Booking Fee
Own booking engine via Stripe -- no OTA middleman
73%
Mobile Booking Growth
Hotel searches from mobile -- LCP under 2.5s critical
$15-60K
Build Cost
Boutique hotel to multi-property hotel group website
What Hotel Website Development Actually Controls — And What It Stops Bleeding

Your booking engine loads. The guest toggles dates, adds a spa package, enters payment — and you keep 100% of the margin. That's hotel website development: a direct booking system that replaces OTA dependency with your own conversion stack. Your site becomes the revenue channel — mobile-first checkout, real-time inventory sync, dynamic rate parity, review aggregation from TripAdvisor and Google — all under your brand. The average property surrenders 15–25% per OTA booking. Multiply that across 200 nights and you've funded a competitor's ad budget instead of your guest experience. A custom hotel site with an integrated booking engine and automated email flows turns your domain into the primary acquisition layer, not a brochure that leaks to Booking.com.

プロジェクトが失敗する理由

OTA commissions eating 15-25% of every booking You're funding Expedia's marketing budget instead of building your own brand equity.
Template hotel sites that look identical to competitors Guests can't tell your property apart, so they fall back to price-shopping on OTAs.
Booking engine is slow, clunky, or hostile on mobile 73% of travelers research on mobile. A poor checkout experience sends them straight to Booking.com.
No rate parity control or dynamic pricing integration Inconsistent pricing across channels erodes guest trust and puts you in violation of OTA agreements.
Content updates require a developer or agency retainer Seasonal promotions, room updates, and event pages go stale for weeks instead of getting fixed in hours.
Site doesn't surface reviews, local experiences, or upsells You're leaving ancillary revenue on the table and blending in with commodity listings.

コンプライアンス

Integrated Booking Engine

Direct connection to your PMS or channel manager via API. Real-time availability, rate display, and secure checkout — without pushing guests off your site.

PCI-Compliant Payments

Tokenized payment processing through Stripe or your preferred gateway. Guest card data never touches your server.

ADA & WCAG Accessibility

Full WCAG 2.1 AA compliance built in from the start. Semantic HTML, keyboard navigation, and screen reader support — not a plugin slapped on afterward.

SEO-Optimized Architecture

Schema markup for hotels, rooms, reviews, and local business. Server-rendered pages that Google indexes immediately.

Revenue Analytics Dashboard

Track direct booking conversion, channel attribution, and revenue per available room from a single interface tied to your PMS data.

Headless CMS for Content

Update rooms, rates, packages, and blog posts yourself through Sanity CMS. No developer required for day-to-day content changes.

構築する内容

Eliminate 15–25% OTA commissions draining every third-party reservation

Capture direct bookings through a native engine that syncs inventory in real time

Replace template themes that make your property indistinguishable from budget chains

Build custom packages at checkout — spa credits, dining, local tours — that increase ADR

Fix mobile booking flows that abandon 73% of travelers mid-checkout

Manage multiple properties from one CMS with shared branding and separate booking logic

Enforce rate parity across channels without manual spreadsheet reconciliation

Aggregate verified reviews into schema-marked feeds that lift organic CTR by 35%

Stop waiting weeks for a developer to update seasonal promotions or room details

Serve international guests in their language and currency with automatic locale detection

Surface guest reviews and upsell opportunities before checkout instead of burying them

Trigger pre-arrival and post-stay emails from PMS booking events without manual sends

私たちのプロセス

01

Discovery & Competitive Audit

We audit your current booking funnel, OTA dependency ratio, and competitor sites. You'll get a detailed gap analysis and a clear conversion roadmap.
Week 1
02

Design & Prototype

High-fidelity designs for key pages: homepage, room detail, booking flow, and local area guide. Mobile-first, benchmarked against hospitality conversion data.
Weeks 2-3
03

Engineering & Integration

Next.js build with PMS and channel manager API integration, payment processing, and CMS setup. Every page targets a 95+ Lighthouse score.
Weeks 4-6
04

Content Migration & QA

We migrate existing content, optimize images, set up 301 redirects, and run cross-browser and device testing with real booking flow validation.
Week 7
05

Launch & Optimize

Go live with monitoring, analytics configuration, and 30 days of post-launch support. We track direct booking lift and keep iterating based on conversion data.
Week 8+
Next.jsSupabaseVercelCloudinaryStripeCloudbeds APISanity CMS

よくある質問

カスタムホテルウェブサイトの費用はいくらですか?

当社のホテルウェブサイトは、予約エンジン統合を備えた単一プロパティサイトの場合、8,000ドルから始まります。マルチプロパティサイトと複雑なPMS統合は通常14,000ドルから25,000ドル以上です。すべてのプロジェクトは固定料金です。時間単位の請求の驚きはありません。その価格には、デザイン、開発、CMS設定、および30日間のリリース後サポートが含まれます。

既存のPMSまたはチャネルマネージャーと統合できますか?

はい。Cloudbeds、Mews、Little Hotelier、Guesty、Oracle Operaとの統合を構築しました。PMS にAPIがある場合、リアルタイムの可用性とレートを予約フローに直接パイプできます。APIのないシステムの場合は、iframeまたはリダイレクトベースのソリューションにフォールバックします。

ホテルウェブサイトの構築にはどのくらい時間がかかりますか?

標準的な単一プロパティホテルサイトは、キックオフから起動まで6~8週間かかります。マルチプロパティサイトまたは複雑な統合プロジェクトは8~12週間実行されます。固定スプリントで作業し、週次デモを行うため、進捗状況を確認し、問題が発生する前にフラグを立てることができます。

カスタムウェブサイトは実際にOTA手数料を削減しますか?

当社のクライアントは通常、リリースから6ヶ月以内にOTA予約シェアが40%減少します。ドライバーは、高速でモバイル最適化された予約フローと料金パリティおよび直接予約インセンティブを組み合わせたものです。当社は技術的基盤を構築します。価格設定戦略とゲスト関係を提供するのはあなたです。

個別の予約エンジンが必要ですか、それともサイトに組み込まれていますか?

PMS に依存します。Cloudbedsなどの一部のシステムには、直接スタイル設定して埋め込めるブッキングエンジンが含まれています。他のシステムはSiteMinder や TravelClick などのサードパーティエンジンが必要です。どちらの方法でも、ゲストがチェックアウト中にドメインを離れることがないように統合されており、信頼と変換率の両方を保護します。

自分で客室レート、写真、コンテンツを更新できますか?

絶対に。当社が構築するすべてのホテルサイトはヘッドレスCMS(通常はSanity)で実行され、チームが実際に使用できるクリーンな編集インターフェイスがあります。客室の説明を更新したり、ギャラリー画像を入れ替えたり、季節パッケージを作成したり、ブログ投稿を公開したりできます。コードは必要ありません。リリース過程の一部として、スタッフをトレーニングします。

Hotel Websites from $8,000
Fixed-fee. Booking engine integration included. 30-day post-launch support.
See all packages →
Restaurant Website DevelopmentMulti-Site Website PlatformMultilingual Website DevelopmentCore Web Vitals Optimization

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We'll analyze your current site and booking funnel, then deliver a quote within 24 hours.

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