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Platform Migrations
Liquid → HydrogenOxygen DeploymentSEO Preserved

Tu tema de Shopify te está costando el 22% de los checkouts en móvil

Si tienes una marca DTC que factura más de $50k/mes, ya conoces el techo de Liquid: cargas de 4 segundos que hacen sangrar los carritos. Hydrogen las reduce a 0,8 segundos.

< 1s
LCP Post-Migration
Down from 4s+ on Liquid
0
Broken URLs
Full redirect mapping
4-8
Weeks to Launch
Based on theme complexity
100%
Revenue Protected
During & after cutover
What Hydrogen Actually Changes — And What Stays Intact

Your storefront renders on Shopify's edge the moment a request lands. Hydrogen replaces your Liquid theme with a React + Remix architecture that talks directly to the Storefront API — no theme engine, no section schema constraints, no reloads between page transitions. Your product catalog, cart logic, and checkout flow remain in Shopify. Your metafields, metaobjects, and Markets config stay untouched. What changes is rendering speed (sub-second), composability (real React components), and control (every pixel, every animation, every data fetch is yours). Your SEO equity transfers through 1:1 URL mapping and preserved structured data. The risk isn't technical — it's losing ranking momentum or breaking attribution if the handoff isn't executed with surgical precision.

Dónde fallan los proyectos

Liquid themes regularly hit 4+ second load times on mobile Every extra second drops conversion rates by roughly 7%—and that compounds into real revenue loss every single month.
Online Store 2.0 section schema limits what you can actually build Your design team mocks up features your theme simply can't implement, and everyone wastes time on workarounds that still underperform.
Third-party Liquid apps inject JavaScript and CSS you can't control Each new app adds 200–500KB of payload you can't tree-shake, and your Core Web Vitals scores quietly get worse with every addition.
There's no real SPA navigation—every click triggers a full page reload Shoppers bail on browse sessions because the experience feels sluggish compared to competitors running headless stacks.
Cart and checkout customization is locked down by Shopify's Liquid constraints Custom upsells, dynamic bundles, branded checkout flows—none of it's possible, and all of it directly affects AOV.
SEO equity is at risk if URLs, canonicals, and structured data aren't handled precisely during migration Losing indexed URLs and backlink authority can hammer organic traffic for months after launch.

Cumplimiento

Storefront API Integration

Every data fetch runs through Shopify's Storefront API via GraphQL. Type-safe queries keep your product, collection, and cart data consistent with your Shopify admin.

Full Redirect Mapping

We audit every indexed Liquid URL and build a complete redirect map before cutover. No orphaned pages, no 404s, no lost link equity.

Cart & Checkout Continuity

Cart state moves to Hydrogen's cart API with persistent sessions. Checkout hands off to Shopify's hosted checkout or Checkout Extensibility, depending on your plan.

Structured Data Preservation

Product, breadcrumb, and organization schema get rebuilt in React components with JSON-LD. We validate every template against Google's Rich Results Test before launch.

Oxygen Edge Deployment

Your Hydrogen storefront deploys to Shopify Oxygen with automatic edge caching, cache invalidation on publish, and zero DevOps overhead on your end.

Performance Budgets

We set hard performance budgets per route—LCP under 1.2s, CLS under 0.05, TBT under 150ms. CI checks block any deploy that regresses these targets.

Qué construimos

Liquid sections hit 4+ second mobile loads — every extra second bleeds 7% of your conversion rate

Sub-second page renders with Oxygen edge hosting and server-side React — your buyers feel the speed immediately

Section schema locks you into rigid layouts your design team mocks up but can't actually ship

Full React component library with typed props replaces Liquid sections — design becomes code without compromise

Third-party apps inject uncontrollable JavaScript that quietly destroys your Core Web Vitals scores

Tree-shaken bundles and zero third-party bloat — you control every kilobyte that ships to the browser

Full page reloads on every click make your store feel slower than headless competitors

Instant SPA navigation with Remix routing — browse sessions feel native, not web-clunky

Cart and checkout customization is blocked by Liquid constraints — killing upsell and bundle opportunities

Custom cart drawers, dynamic upsells, and branded flows built in React — your AOV logic finally ships

Mishandled URL migration or broken canonicals can hammer your organic traffic for six months post-launch

1:1 URL preservation, canonical integrity, and structured data continuity — your rankings and backlinks transfer intact

Nuestro proceso

01

Liquid Theme Audit

We tear down your existing Liquid theme completely—every section, snippet, template, app embed, and custom code block gets cataloged. We map data dependencies and flag any Storefront API coverage gaps.
Week 1
02

Hydrogen Scaffold & API Layer

We spin up the Hydrogen project on Remix, configure Storefront API authentication, and build typed GraphQL fragments for products, collections, cart, and customer accounts.
Week 2
03

Template & Component Conversion

Liquid templates become Remix routes. Liquid sections become React components. We rebuild responsive layouts in Tailwind CSS and wire up all dynamic content through GraphQL loaders.
Weeks 3-5
04

Cart, Checkout & QA

Cart API integration, checkout handoff, redirect mapping, structured data validation, cross-browser testing, and performance budget enforcement. Every route gets tested against Lighthouse CI.
Weeks 5-7
05

Oxygen Deploy & Cutover

Staged deployment to Oxygen, DNS cutover with zero downtime, then 30 days of post-launch monitoring for 404s, Core Web Vitals regressions, and conversion rate parity.
Week 8
HydrogenRemixReactShopify Storefront APIOxygenGraphQLTailwind CSSShopify Analytics

Preguntas frecuentes

¿Cuánto tiempo lleva una migración de Shopify Liquid a Hydrogen?

La mayoría de las migraciones se completan en 4-8 semanas, según la complejidad del tema, las secciones personalizadas, las integraciones de apps y los requisitos de internacionalización. Un tema basado en Dawn con un nivel moderado de personalización suele completarse en torno a las 5-6 semanas. Los temas muy modificados, con más de 20 secciones personalizadas y múltiples dependencias de apps de terceros, se acercan más a las 8 semanas.

¿Perderé mis posiciones en SEO durante la migración?

No, siempre que las redirecciones y los canonicals se gestionen correctamente. Construimos un mapa completo de redirecciones de URLs antes del cutover, preservamos todos los datos estructurados en los componentes de React y validamos cada ruta contra las herramientas de indexación de Google. Tras el lanzamiento, monitorizamos Search Console diariamente durante 30 días para detectar errores de rastreo.

¿Necesito Shopify Plus para usar Hydrogen?

No. Hydrogen funciona con cualquier plan de Shopify a través de la Storefront API. Dicho esto, Shopify Plus desbloquea Checkout Extensibility, que te da mayor control sobre la interfaz del checkout. Si los flujos de checkout personalizados son importantes para tu negocio, Plus merece la pena considerarlo. El hosting en Oxygen está disponible en todos los planes.

¿Qué ocurre con mis apps de Shopify tras la migración?

Los embeds de Liquid de las apps no funcionan en Hydrogen. Auditamos cada app, determinamos qué hay que reconstruir de forma nativa en React e identificamos qué puede reemplazarse con integraciones a nivel de API. Las apps de reseñas, programas de fidelización y suscripciones que disponen de APIs suelen integrarse sin mayor fricción. Las apps que solo inyectan snippets de Liquid necesitan ser reemplazadas.

¿Puedo seguir usando el editor de temas de Shopify con Hydrogen?

Hydrogen no utiliza el editor de temas de la Online Store. La gestión de contenidos se traslada al admin de Shopify para productos y colecciones, mientras que el contenido de páginas personalizadas puede gestionarse a través de metaobjetos o un CMS headless como Sanity. Mapeamos el flujo de edición de contenidos durante la fase de auditoría para que tu equipo sepa exactamente qué esperar.

¿Cómo se compara el rendimiento de Hydrogen con el de los temas de Liquid?

Los storefronts de Hydrogen en Oxygen suelen alcanzar un LCP por debajo de 1 segundo, frente a los 3-5 segundos habituales en los temas de Liquid. Esta diferencia se debe al server-side rendering en el edge, la ausencia de la sobrecarga del framework de temas, los bundles de JavaScript con tree-shaking y la eliminación del bloat de apps de terceros. En la práctica, la mayoría de las tiendas consiguen cargas de página entre un 50% y un 70% más rápidas.

Liquid to Hydrogen Migration from $12,000
Fixed-fee. Includes 30-day post-launch monitoring and support.
See all packages →
Next.js DevelopmentCore Web Vitals OptimizationCore Web Vitals: Complete 2026 Guide

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