Your storefront renders on Shopify's edge the moment a request lands. Hydrogen replaces your Liquid theme with a React + Remix architecture that talks directly to the Storefront API — no theme engine, no section schema constraints, no reloads between page transitions. Your product catalog, cart logic, and checkout flow remain in Shopify. Your metafields, metaobjects, and Markets config stay untouched. What changes is rendering speed (sub-second), composability (real React components), and control (every pixel, every animation, every data fetch is yours). Your SEO equity transfers through 1:1 URL mapping and preserved structured data. The risk isn't technical — it's losing ranking momentum or breaking attribution if the handoff isn't executed with surgical precision.
Waar projecten falen
Compliance
Storefront API Integration
Full Redirect Mapping
Cart & Checkout Continuity
Structured Data Preservation
Oxygen Edge Deployment
Performance Budgets
Wat we bouwen
Liquid sections hit 4+ second mobile loads — every extra second bleeds 7% of your conversion rate
Section schema locks you into rigid layouts your design team mocks up but can't actually ship
Third-party apps inject uncontrollable JavaScript that quietly destroys your Core Web Vitals scores
Full page reloads on every click make your store feel slower than headless competitors
Cart and checkout customization is blocked by Liquid constraints — killing upsell and bundle opportunities
Mishandled URL migration or broken canonicals can hammer your organic traffic for six months post-launch
Ons proces
Liquid Theme Audit
Hydrogen Scaffold & API Layer
Template & Component Conversion
Cart, Checkout & QA
Oxygen Deploy & Cutover
Veelgestelde vragen
How long does a Shopify Liquid to Hydrogen migration take?
Most migrations wrap up in 4–8 weeks, depending on theme complexity, custom sections, app integrations, and internationalization requirements. A standard Dawn-based theme with moderate customization usually lands around 5–6 weeks. Heavily modified themes with 20+ custom sections and multiple third-party app dependencies push closer to 8 weeks.
Will I lose my SEO rankings during migration?
Not if redirects and canonicals are handled correctly. We build a full URL redirect map before cutover, preserve all structured data in React components, and validate every route against Google's indexing tools. After launch, we monitor Search Console for crawl errors daily for 30 days.
Do I need Shopify Plus for Hydrogen?
No. Hydrogen works with any Shopify plan through the Storefront API. That said, Shopify Plus unlocks Checkout Extensibility, which gives you more control over checkout UI. If custom checkout flows matter to your business, Plus is worth considering. Oxygen hosting is available on all plans.
What happens to my Shopify apps after migration?
Liquid app embeds don't work in Hydrogen. We audit every app, figure out what needs to be rebuilt natively in React, and identify what can be replaced with API-level integrations. Reviews, loyalty programs, and subscription apps with APIs typically integrate without much friction. Apps that only inject Liquid snippets need to be replaced.
Can I keep using Shopify's theme editor with Hydrogen?
Hydrogen doesn't use the Online Store theme editor. Content management shifts to Shopify's admin for products and collections, while custom page content can be handled through metaobjects or a headless CMS like Sanity. We map out the content editing workflow during the audit phase so your team knows exactly what to expect.
How does Hydrogen performance compare to Liquid themes?
Hydrogen storefronts on Oxygen typically hit sub-1-second LCP, compared to 3–5 seconds on Liquid themes. That gap comes from server-side rendering at the edge, no theme framework overhead, tree-shaken JavaScript bundles, and the removal of third-party app bloat. In practice, most stores see 50–70% faster page loads.
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something together.
Whether it's a migration, a new build, or an SEO challenge — the Social Animal team would love to hear from you.