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Coaching & Personal Brand
Booking IntegrationCourse SalesClient Dashboard

Life Coach Website Development

Your Discovery Calls Book Themselves — Or Your Site Is Burning Money

3-4
Week Delivery
Discovery to launch
97+
Lighthouse Score
Performance target
0
Monthly Platform Fees
You own everything
2.4s
Avg. Load Time
vs 6-8s on Wix/Squarespace
What Life Coach Website Development Actually Fixes — And What It Won't

Your prospect lands on your homepage at 11 PM on their phone. They scroll past your bio, skim a testimonial, then stop at the calendar widget — except it redirects to Calendly, which asks them to create an account, which kills the impulse. They close the tab. Life coach website development rebuilds that entire journey: qualifying intake forms that filter tire-kickers before they touch your calendar, native Stripe checkout for packages and courses, automated email sequences that onboard clients without your involvement, and a content admin panel so you can publish new blog posts without calling your developer. Your site becomes the system that runs your coaching business — intake, payment, delivery, follow-up — instead of a brochure that links out to six different SaaS tools. The coaches who own their platform control their margin, their data, and their client experience. The ones who don't are one Calendly price hike away from scrambling.

Waar projecten falen

Squarespace and Wix templates make every coach look identical Your prospects can't tell you apart from the hundreds of other coaches running the exact same layout — same sections, same fonts, same structure.
Slow load times and bloated scripts kill mobile conversions Google penalizes slow sites, and 53% of mobile visitors leave after 3 seconds. That's more than half your traffic gone before they've read a word.
Third-party booking tools create friction through redirects and popups Every extra click between your landing page and the booking form costs you 10-20% of leads. That adds up fast.
No real client dashboard or course delivery means you end up duct-taping Teachable, Calendly, and Mailchimp together — and paying $200+ a month in SaaS fees for the privilege. You're duct-taping Teachable, Calendly, and Mailchimp together, paying $200+/month in SaaS fees
Blog content that isn't built on solid SEO foundations won't rank or convert, no matter how good the writing is The technical structure has to be right first. Great content on a broken foundation just disappears.
You don't own your platform or your data A price hike, a policy change, or an outage can shut your business down overnight. It's happened to coaches before.

Compliance

Integrated Booking System

Cal.com or Calendly embedded directly into your pages. No redirects, no popups — visitors book discovery calls without ever leaving your site.

Course Sales & Delivery

Sell coaching programs and digital courses with Stripe checkout and gated content. Drip delivery, progress tracking, and completion certificates are all built in.

Client Dashboard

A password-protected portal where clients access session notes, homework, resources, and upcoming bookings. Built on Supabase Auth with row-level security.

Testimonial Showcase Engine

A dynamic testimonial system with video embeds, star ratings, and outcome metrics. Approve and feature reviews through an admin panel — no code required.

Email Capture & Nurture

Lead magnets, exit-intent popups, and newsletter forms connected to your email provider. Segment subscribers by interest and funnel stage.

SEO-First Blog Architecture

An MDX-powered blog with structured data, automatic sitemap generation, and internal linking. Every post works as a ranking asset that drives organic discovery calls.

Wat we bouwen

Eliminate the Calendly redirect that kills 18% of mobile bookings before prospects even see your availability

Multi-step intake form qualifies prospects before they reach your calendar, so you only talk to leads who are ready to invest

Stop paying $200+/month to duct-tape Teachable, Mailchimp, and Acuity into a clunky client experience

Stripe integration handles one-time payments, subscriptions, and payment plans with automatic invoice generation — no third-party checkout

Ditch the Squarespace template that makes your $5K coaching offer look identical to 900 other life coaches

Mobile-first design built for the 70%+ of coaching prospects browsing on their phones, with thumb-friendly navigation and instant tap-to-book CTAs

Remove the bloated scripts and slow load times that cause Google to penalize your rankings and mobile visitors to bounce in under 3 seconds

Admin content panel lets you update testimonials, publish blog posts, and edit course content through a clean interface — no developer required

End the manual email juggling — no more copy-pasting Zoom links or chasing payment confirmations at 9 PM

Automated email sequences send welcome messages, booking confirmations, course access links, and follow-up nurture without touching your inbox

Escape platform dependency where a policy change or price hike can shut your business down overnight without warning

Built-in analytics track which pages, posts, and CTAs actually drive bookings and course sales, so you know exactly what's working

Ons proces

01

Strategy & Brand Audit

We review your current site, competitor landscape, ideal client profile, and service offerings. You'll walk away with a wireframe and a content strategy.
Week 1
02

Design & Content Architecture

High-fidelity designs for every page, across mobile and desktop. We map out your booking funnel, course structure, and blog taxonomy.
Week 1-2
03

Development & Integration

A Next.js build with Supabase backend, Cal.com booking, Stripe payments, and email automation — every integration tested end-to-end.
Week 2-3
04

Content Migration & SEO Setup

We migrate your existing blog posts, testimonials, and course content. Structured data, meta tags, sitemaps, and redirect maps are all configured.
Week 3
05

Launch & Optimization

Final QA across devices and browsers, a Lighthouse audit, load testing, and deployment to Vercel. Includes 30 days of post-launch support.
Week 4
Next.jsSupabaseVercelCal.comStripeResendTailwind CSSMDX

Veelgestelde vragen

Hoe verschilt een aangepaste coaching-website van Squarespace of Wix?

Template platforms zijn traag, beperken je SEO-controle en vergrendelen je in generieke lay-outs. Een aangepaste Next.js-site laadt 3-4x sneller, rankt beter op Google, integreert booking en cursussen native, en rekent geen maandelijkse platformkosten. Je bent eigenaar van de code en de gegevens — punt uit.

Kan ik coaching packages en cursussen via mijn website verkopen?

Ja. We integreren Stripe voor eenmalige betalingen, abonnementen en betalingsplannen. Course content wordt geleverd via gated pages met voortgangscontrole. Je hebt Teachable, Kajabi of een ander afzonderlijk cursusplatform niet nodig — alles is rechtstreeks in je site ingebouwd.

Hoe werkt het boekingssysteem?

We embedden Cal.com of Calendly rechtstreeks in je pagina's — geen omleidingen, geen popups. Bezoekers vullen een kwalificerend intake formulier in, kiezen een tijdslot dat is gesynchroniseerd met je agenda, en ontvangen een automatisch bevestigingse-mail. Je bepaalt beschikbaarheidsregels, buffertijden en dagelijkse call limits.

Kan ik zelf content bijwerken?

Ja. Je krijgt een admin panel voor het beheren van blogposts, testimonials, cursuscontent en paginatekst. De blog werkt op MDX, dus je schrijft in een eenvoudig markdown formaat. Geen developer nodig voor routineonderhouds.

Hoe lang duurt het project van start tot finish?

De meeste coaching sites starten in 3-4 weken. Week één dekt strategie en design, weken twee en drie dekken development en integraties, en week vier behandelt content migratie, QA en launch. Cursusplatformen met veel modules kunnen een week toevoegen.

Wat gebeurt er na de launch? Bieden jullie ondersteuning na de lancering?

Elk project bevat 30 dagen ondersteuning na de lancering — bugfixes, kleine aanpassingen en performance monitoring. Daarna dekken optionele maandelijkse retainers content updates, SEO-werk, nieuwe functies en analytics rapportage. De meeste coaches zijn goed zelfstandig voordat de ondersteuningsperiode eindigt.

Hoe maak je een life coach website?

Begin met het kiezen van een gebruiksvriendelijk platform zoals WordPress of Squarespace. Selecteer een schoon, professioneel ontwerp dat aansluit bij je merk. Neem essentiële pagina's op zoals Over Mij, Services, Testimonials en Contact. Gebruik afbeeldingen van hoge kwaliteit en boeiende inhoud om contact met potentiële klanten tot stand te brengen. Optimaliseer voor SEO door relevante trefwoorden te gebruiken en zorg ervoor dat de site mobiel-vriendelijk is. Voeg een blog toe om inzichten te delen en gezag op te bouwen. Integreer ten slotte booking- en betalingssystemen voor een naadloze clientervaring.

Wat is de 70-30 regel in coaching?

De 70-30 regel in coaching stelt voor dat een coach ongeveer 70% van de sessie luistert en slechts 30% spreekt. Deze benadering benadrukt het belang van actief luisteren, waardoor clients hun gedachten en emoties volledig kunnen uiten. Door je te concentreren op het begrijpen van het perspectief van de client, kun je meer effectieve begeleiding en ondersteuning bieden die is afgestemd op de individuele behoeften. Dit evenwicht helpt clients zich gehoord en gevalideerd te voelen, wat bevordert een productiever en krachtiger coachingmilieu.

Coaching Websites from $6,000
Fixed-fee. No hourly surprises. 30-day post-launch support included.
See all packages →
Next.js DevelopmentCore Web Vitals OptimizationCore Web Vitals: Complete Guide 2026

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