Migrate Your Car Dealer Site from WordPress to Next.js

Most single-rooftop migrations wrap up in 5-7 weeks. Multi-location dealer groups with 500+ vehicles and DMS integrations typically run 8-12 weeks. The timeline really comes down to inventory size, how many custom features like financing calculators you're running, and how many third-party feeds need reconnecting.

No — not if the redirects are done right. We build a complete 301 redirect map from every WordPress URL to its Next.js equivalent before cutover. Title tags, meta descriptions, structured data, and canonical URLs all carry over. Most clients see ranking improvements within 4-8 weeks once faster Core Web Vitals scores start registering with Google.

Absolutely. We connect your existing DMS feed so inventory updates automatically. For manual content like promotions and specials pages, we set up a headless CMS — usually Sanity or a Supabase-powered admin panel — that your marketing team can edit without touching a line of code.

Every lead form — contact, trade-in, financing application, test drive request — gets rebuilt and wired to your current CRM. We test each submission path end-to-end before launch. Whether you're on VinSolutions, DealerSocket, or a custom CRM, the integration carries over and you won't lose a single lead in the process.

Single-rooftop dealer sites with standard inventory search and lead forms start at $8,000. Multi-location groups with custom DMS integrations, financing tools, and service scheduling typically run $14,000-$25,000+. Every project gets a fixed-fee quote after our initial audit — no hourly billing, no surprises.

Yes. We work with all major feed providers including HomeNet/AutoTrader, vAuto, DealerSocket, and custom DMS exports. The Next.js architecture actually makes feed integration more reliable — API-based data fetching replaces fragile WordPress cron jobs and puts an end to the stale listing problem for good.