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Leather Footwear & Goods
Digital Line SheetsPre-Order EnginePrivate Label Workflows

Portal B2B Mayorista para Calzado de Cuero

Tus Compradores Siguen Ordenando por WhatsApp—Aquí está lo que Te Está Costando

2,800+
SKUs Supported
Per catalog instance
< 1s
Catalog Load Time
Image-heavy pages
95+
Lighthouse Score
Performance target
30-day
Post-Launch Support
Included free
What Your Wholesale Portal Actually Replaces — And What It Won't Fix

Your buyer opens their login at 2 AM Istanbul time and filters 340 styles by heel height, leather type, and spring delivery windows. Your B2B wholesale portal is the authenticated platform where footwear manufacturers replace PDF catalogs and WhatsApp quote chains with structured line sheets — filterable by season, MOQ-enforced, multi-currency. Buyers build orders in spreadsheet-style bulk sheets, customize private-label specs, and pay deposits without a single back-and-forth email. You get structured pre-order data before leather hits the cutting table. When buyers request quotes across three messaging apps and your team manually tracks verbal commitments in spreadsheets, orders slip through, pricing errors compound, and production starts on nothing but hope. The portal doesn't sell for you — it stops your catalog from bleeding credibility every time a buyer sees last season's discontinued styles still listed.

Dónde fallan los proyectos

Buyers request quotes over WhatsApp and email with no structured data Orders get lost, pricing errors pile up, and your team burns 60% of its time on back-and-forth instead of actually selling.
PDF line sheets are outdated before the season even starts Buyers see discontinued styles, place orders on unavailable SKUs, and start wondering whether your catalog is worth trusting.
No deposit or pre-order system means production starts on verbal commitments When orders get canceled after leather is cut, you're left holding thousands in wasted material and labor — with nothing to show for it.
Private-label requests get handled manually, no version control anywhere Wrong logos on soles, incorrect colorways on uppers, expensive production reruns. All of it eats directly into your margins.
No buyer authentication means your full catalog is either completely public or hidden behind a login wall with no tiering Competitors see your pricing, or legitimate buyers leave because they can't browse before requesting access.
Inventory and availability live in spreadsheets spread across factories You oversell popular styles, undersell slow movers, and have zero real visibility into what's actually in production.

Cumplimiento

Digital Line Sheet Engine

Filterable, image-rich catalogs organized by season, style, material, and size range. Buyers browse 2,000+ SKUs with leather grain closeups, sole details, and EU/US sizing — no PDFs, no downloading anything.

Pre-Order & Deposit Collection

Stripe-powered deposit workflows lock SKUs and trigger production signals. Deposit percentages are configurable per buyer tier, with automatic balance invoicing before shipment goes out.

Private Label Customization

Buyers upload logos, select colorways, and specify branding placement through a guided wizard. Every revision gets versioned so production teams always work from approved specs — not the one buried in an email from three weeks ago.

Tiered Buyer Access

Public browsing for discovery, gated pricing for approved buyers, VIP access for volume accounts. Each tier sees different MOQs, pricing, and exclusive collections.

Real-Time Inventory Sync

Live factory inventory feeds show real availability per style, size, and colorway. Automatic status updates prevent overselling and give buyers the confidence to actually commit.

WhatsApp & CRM Integration

Structured quote requests flow into your CRM with full product context. WhatsApp Business API sends order confirmations and shipping updates — your team stops copying and pasting things manually.

Qué construimos

Publish seasonal collections with one click — Spring/Summer and Fall/Winter catalogs managed separately, archived automatically when the buying window closes

Buyers filter 300+ styles by heel height, leather type, sole construction, and delivery window without waiting for your team to send another PDF

Display wholesale pricing in USD, EUR, TRY, or INR with automatic conversion and buyer-specific tier lists so everyone sees their negotiated rates instantly

Orders get built in bulk spreadsheet interfaces where buyers select sizes and quantities inline — no navigating away, no cart abandonment, no friction

Enforce minimum order quantities per style and trigger volume discounts at threshold — your pricing rules run automatically without a single sales call

High-resolution image zoom powered by Cloudinary lets buyers inspect leather grain, stitching details, and sole joins at screen-filling scale before they commit

Generate pro-forma invoices, packing lists, and certificates of origin directly from confirmed orders with factory and buyer details pre-filled

Private-label customization requests get versioned and attached to orders — logos, colorways, and branding specs locked in writing before production starts

Authenticate buyer access by tier — show VIP buyers your full range while limiting new accounts to core collections until you approve them

Deposit collection happens at pre-order confirmation so production starts only when money clears — no more cutting leather on verbal commitments that evaporate

Sync inventory visibility across factories so buyers see real stock levels and production timelines instead of guessing whether a style is actually available

Your team stops burning 60% of its time on WhatsApp quote chains and gets back to actually closing deals with buyers who are ready to order

Nuestro proceso

01

Catalog & Workflow Audit

We map your current line sheet format, buyer communication flow, and order pipeline. We figure out which manual steps become automated platform features and define your buyer tier structure before anything gets built.
Week 1
02

Platform Architecture & Design

We design the catalog browsing experience, pre-order flow, and admin dashboard. You review interactive prototypes showing exactly how buyers will filter, select, and commit to orders — no surprises later.
Weeks 2–3
03

Build & Integrate

Next.js frontend with Supabase backend. Stripe for deposits, Cloudinary for product images, WhatsApp Business API for notifications. Your existing inventory feed gets a structured API endpoint.
Weeks 4–7
04

Data Migration & Testing

We import your existing product catalog — styles, specs, images, pricing tiers. Buyer acceptance testing runs with 3-5 real wholesale accounts to validate the ordering flow end-to-end, with actual people placing actual orders.
Week 8
05

Launch & Optimize

Go live with your current season's collection. 30 days of post-launch support covers buyer onboarding issues, catalog adjustments, and performance monitoring.
Week 9+
Next.jsSupabaseVercelStripeCloudinaryPostgreSQLWhatsApp Business API

Preguntas frecuentes

¿En qué se diferencia una hoja de línea digital de un catálogo PDF?

Una hoja de línea digital es un catálogo de productos en vivo y filtrable donde los compradores buscan por estilo, material, rango de tallas y disponibilidad en tiempo real. A diferencia de los PDFs, se actualiza en el momento en que añades estilos o ajustas precios. Los compradores construyen pedidos directamente desde el catálogo en lugar de enviarte un correo con una lista de números de estilo que copiaron de un archivo estático.

¿Pueden los compradores hacer preórdenes con depósitos a través del portal?

Sí. El motor de preventa recoge depósitos configurables vía Stripe—típicamente 30-50% del valor del pedido. Una vez que se aprueba un depósito, el SKU se bloquea y tu equipo de producción recibe notificación. La facturación del saldo se dispara automáticamente antes del envío. Cada transacción tiene un historial de auditoría completo en ambos lados.

¿Cómo manejas las solicitudes de personalización de marca privada?

Los compradores utilizan un asistente guiado para cargar logos, seleccionar combinaciones de colores, especificar ubicación y añadir notas. Cada revisión crea un registro versionado para que tu equipo de producción siempre trabaje desde la especificación aprobada más reciente—sin más búsquedas en cadenas de correo electrónico por el archivo de logo correcto o el código de color.

¿Pueden diferentes compradores ver diferentes precios y colecciones?

Sí. El sistema de acceso escalonado admite navegación pública para descubrimiento, precios mayoristas estándar para compradores aprobados, y precios VIP con colecciones exclusivas para cuentas de volumen. Cada nivel es configurable—tú controlas MOQs, listas de precios y qué colecciones de temporada puede ver realmente cada grupo de compradores.

¿Cuánto tiempo tarda en compilar un portal mayorista para un fabricante de calzado?

Una compilación típica toma 8-9 semanas desde auditoría hasta lanzamiento. Esto cubre arquitectura de catálogo, motor de preventa, integración de pagos, migración de datos de productos y pruebas de compradores. Los flujos de marca privada complejos o sincronización de inventario de múltiples fábricas pueden añadir 2-3 semanas. Obtienes una línea de tiempo fija antes de que toquemos nada.

¿Puede el portal integrarse con WhatsApp para comunicación de compradores?

Sí. Integramos la API de WhatsApp Business para que confirmaciones de pedidos, actualizaciones de envío y respuestas de cotización se envíen automáticamente con contexto completo del producto. Tu equipo de ventas deja de copiar números de estilo en chat—la plataforma envía notificaciones estructuradas activadas por eventos de pedidos en el portal.

Wholesale Portals from $14,000
Fixed-fee. 30-day post-launch support included.
See all packages →
Next.js DevelopmentE-Commerce DevelopmentHeadless CMS DevelopmentCore Web Vitals & Jamstack Guide

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