Your WordPress frontend fires. Ten plugins parse. PHP renders. The server waits. Google's crawler stalls at 4.8 seconds and flags your LCP red. A Next.js migration pulls your content into a headless architecture — your editorial team keeps the WordPress admin they already know, visitors get sub-second edge delivery from Vercel's London node, and your organic traffic holds. With automated 301 redirect mapping and staged DNS cutover, you preserve 95%+ of your rankings. The switch happens invisibly. But one missed redirect rule — one forgotten image path, one trailing slash mismatch — and twenty ranking positions vanish overnight. Your business can't afford a sloppy handoff.
Onde os projetos falham
Conformidade
301 Redirect Mapping
Zero-Downtime Cutover
UK GDPR Compliance
SEO Audit & Preservation
Headless CMS Decoupling
Security Hardening
O que construímos
Plugin bloat drags your Core Web Vitals into Google's penalty zone
Monolithic PHP architecture crumbles under campaign traffic spikes
Brute-force login attempts and unpatched vulnerabilities expose customer data
Botched migrations strip 70% of organic traffic in the first fortnight
Offshore dev teams leave redirect bugs unfixed for twelve GMT hours
USD pricing hides 15–20% FX and VAT overruns before deployment
Nosso processo
Discovery & SEO Audit
Architecture & Redirect Planning
Headless Build & Staging
Zero-Downtime DNS Cutover
Post-Launch Monitoring & Support
Perguntas frequentes
Will I lose my Google rankings during a WordPress to Next.js migration?
Not if redirects are handled properly. We map every indexable URL and implement server-side 301 redirects in the Next.js config. After launch, we watch Search Console for crawl errors and ranking shifts for 6 weeks. Our clients keep 95%+ of their organic positions within the first 30 days.
How long does a WordPress migration to headless Next.js take?
A site with under 200 pages typically goes from audit to go-live in 5-6 weeks. Larger sites with WooCommerce, multilingual content, or complex custom post types can take 8-10 weeks. Every proposal includes a fixed timeline — no open-ended sprints.
Can my content team still use WordPress after the migration?
Yes. WordPress becomes your headless CMS. Editors keep the Gutenberg editor, custom fields, and media library they're already used to. The only thing that changes is the frontend — instead of PHP themes, Next.js fetches content via WPGraphQL and renders it at the edge, dramatically faster.
What does zero-downtime migration actually mean?
Your new Next.js site deploys to a staging URL while the live WordPress site keeps serving traffic. Once everything checks out, we switch DNS via Cloudflare in under 5 minutes. No maintenance page, no 503 errors, no gap in analytics.
Do you price in GBP and handle UK GDPR compliance?
Every quote is in GBP — no currency conversion surprises. UK GDPR compliance is built into every migration. We handle cookie consent management, update privacy policies for the new stack, confirm data processing agreements are in place, and verify ICO-compliant consent flows before anything goes live.
Who is Aryan Shah and will he work on my project directly?
Aryan Shah is the lead developer at Social Animal, based in London. He personally runs every WordPress migration — from the initial SEO audit through redirect mapping, headless build, and post-launch monitoring. You get direct Slack access during GMT hours, not a project manager relaying messages to someone offshore.
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Whether it's a migration, a new build, or an SEO challenge — the Social Animal team would love to hear from you.