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Automotive
Multi-Rooftop PlatformsCross-Location InventoryPer-Location SEO

經銷商集團多門店網站開發

您的購買者在撥打電話前已篩選掉一半的庫存

4x
Conversion Lift
vs. 1.5% industry avg
66+
Location Pages
Per dealer group
95+
Lighthouse Score
Every rooftop page
<1s
Inventory Search
Cross-location queries
What Your Buyers Actually See — And What They're Missing

A shopper lands on your dealership site looking for a specific trim. Your DMS shows 42 units across six rooftops. Your website shows eight. The rest might as well not exist. A dealer group multi-location platform pulls every vehicle from every store into one search experience — geofenced, transfer-ready, distance-sorted. Each rooftop still gets its own SEO-optimized pages, local hours, team bios, service specials. Your content team runs it all from one CMS. New acquisition? Spin up a branded location page in hours, not months. No more siloed websites bleeding deals to competitors who let buyers see the full lot.

專案失敗的原因

Right now, each dealership probably has its own disconnected website, its own vendor, its own everything Fragmented brand, duplicated costs, and shoppers who can't see your full inventory picture.
Here's what that actually costs you: a customer wants a specific trim It's sitting unsold at a sister store 30 miles away. They never find it. That deal walks.
Your location pages are thin—or worse, templated—with no real local authority Competitors are owning the "dealership near me" searches in markets you should be winning.
DMS and CRM data stays siloed per rooftop No group-level view, inconsistent lead routing, and follow-ups that fall through the cracks.
When you acquire a store, you're looking at months before it generates a single online lead That's runway you can't get back.
And legacy dealer platforms? They're designed to keep you in their ecosystem Costs climb. Your options shrink. The more you grow, the more it hurts.

合規

Cross-Location Inventory Search

Every vehicle from every rooftop, searchable in one place. Shoppers filter by make, model, price, and distance—and find the right car without caring which lot it's on.

Per-Rooftop SEO Pages

Each location gets its own content-rich pages: unique URLs, local schema markup, market-specific copy. You rank for "near me" searches across your entire footprint, not just your flagship.

Centralized CMS with Local Overrides

Push a promotion, brand update, or campaign to all locations from one dashboard. Individual stores can still swap in local specials, team bios, whatever they need—without breaking the template.

DMS & CRM Integration

We sync with CDK, Reynolds & Reynolds, DealerSocket, Tekion, and most major DMS providers. Inventory, pricing, lead routing—it all stays current. Nobody's touching a spreadsheet.

Role-Based Access Control

Group admins control brand standards. Location managers edit their own pages. Permissions cascade the way your org structure actually works.

Group-Level Analytics Dashboard

One reporting view across all rooftops: traffic, leads, inventory turn, conversion rates. Drill into a single location or stack them side by side.

我們構建的內容

Each rooftop runs a separate vendor with disconnected inventory feeds

Buyers see nearby inventory first with distance badges and cross-location transfer availability

Shoppers search your site and miss vehicles sitting 20 miles away at a sister store

Add a rooftop and deploy a fully branded page — inventory, maps, hours, team — in hours

Thin location pages surrender 'dealership near me' searches to smaller competitors

Trade-in and finance calculators pre-qualify leads before they walk through the door

New acquisitions take months to generate their first online lead

Run service specials by market or season from one campaign tool across all locations

DMS and CRM data stays locked per location with no group-level visibility

VDPs auto-generate from your DMS feed with specs, pricing, and walkaround video embeds

Legacy platforms trap you in their ecosystem while costs climb with every rooftop

Serve Spanish or localized language variants per rooftop based on demographics

我們的流程

01

Group Audit & Architecture

We start by mapping your rooftop structure, DMS integrations, inventory feeds, and brand hierarchy. You get a technical spec and full information architecture before a line of code gets written.
Week 1-2
02

Design System & Prototype

We build a component library that holds your group's brand standards while leaving room for per-location customization. Stakeholders review an interactive prototype—not a PDF mockup—before development starts.
Week 3-4
03

Inventory Engine & DMS Integration

We connect your DMS feeds, build the cross-location search index, and set up real-time inventory sync with fallback caching so a feed outage doesn't take down your listings.
Week 5-7
04

Location Pages & SEO Buildout

Every rooftop gets optimized pages: local schema, unique content, internal linking. Analytics and lead routing get configured per location from the start.
Week 8-9
05

Launch, QA & Training

We roll out in stages, mapping redirects from legacy sites as we go. Group admins and location managers get trained on the CMS. You get 30 days of post-launch support included—not sold separately.
Week 10-12
Next.jsSupabaseVercelMapboxGLDMS API IntegrationTailwind CSSTypeScript

常見問題

跨門店庫存搜尋如何運作?

我們建立一個統一索引,即時從每個門店的 DMS 提取數據。購物者可按品牌、型號、價格、距離篩選。每個搜尋結果都顯示哪個門店持有車輛、預計轉移時間和直接路由到正確門店的潛在客戶表單。索引每 15 分鐘刷新一次——如果您的 DMS 支持,還可通過 webhook 即時刷新。

每家經銷商能否自訂自己的頁面?

可以,門店可在您實際控制的範圍內進行自訂。集團管理員設定品牌標準、批准的版面和全球行銷活動。門店經理可在本地團隊相片、服務優惠和社區內容、營業時間上進行覆蓋。門店級別的任何操作都無法破壞集團範本。這是有護欄的靈活性,而不是自由放任。

添加新的經銷商位置需要多長時間?

平台上線後,配置新門店只需數小時。我們設定 DMS 數據饋送、使用本地 SEO 內容生成門店頁面、設置潛在客戶路由並部署。新門店從第一天起就繼承所有集團級功能——庫存搜尋、促銷、分析。無需等待,無需從頭開始重建。

從當前經銷商網站遷移會失去 SEO 排名嗎?

遷移不會摧毀您的排名。我們為每個舊版 URL 建立重定向地圖,並映射到等效的新 URL,盡可能保留現有的域權重,並提交更新的網站地圖。門店頁面上線時具有更豐富的內容和適當的結構化數據。大多數客戶在 60-90 天內看到排名改善。

您是否與我們現有的 DMS 和 CRM 整合?

我們與 CDK Global、Reynolds & Reynolds、DealerSocket、Tekion 以及大多數其他主要 DMS 提供商整合。庫存、定價和可用性自動同步。潛在客戶數據流入您的 CRM,並附帶門店歸屬信息,因此您的 BDC 團隊始終知道哪個門店擁有後續跟進。

這與 Dealer.com 或 Dealer Inspire 有何區別?

Dealer.com 和 Dealer Inspire 是 SaaS 平台——範本化、鎖定、隨著您的成長而產生月費。我們構建您完全擁有的自訂平台。完整程式碼存取、無平台費用、無供應商鎖定。隨時切換 DMS 提供商,無需重建整個網絡業務。當您經營 10 個門店並計畫再增加 5 個時,這是一個有意義的區別。

Dealer Group Platforms from $18,000
Fixed-fee. 30-day post-launch support. Scales per rooftop.
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Next.js DevelopmentHeadless CMS DevelopmentCore Web Vitals OptimizationCore Web Vitals & Jamstack Guide

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