Skip to content
Now accepting Q2 projects — limited slots available. Get started →
English Francais Deutsch Espanol 한국어 Portugues 繁體中文 中文 Nederlands العربية 日本語
UX & Strategy Services
Heuristic ReviewAccessibility AuditSession Replay Analysis

网站用户体验审计服务

在用户发现问题之前找出它们

200+
Audits Delivered
Across 14 industries
37%
Avg. Conversion Lift
Post-redesign
2 Weeks
Turnaround
Audit to roadmap
0
Guesswork
Every finding is data-backed
What Is a Website UX Audit?

A website UX audit is a systematic evaluation of your site's usability, information architecture, accessibility compliance, and conversion paths. It combines heuristic analysis against established usability principles with session replay data and accessibility testing to find friction points. The output is a prioritized redesign roadmap ranked by business impact and implementation effort.

项目失败的原因

High traffic, low conversions, no clear explanation Revenue leaks compound monthly — a 2% drop across 100K visitors costs thousands in lost deals.
Your navigation makes sense to your team but confuses actual users Visitors who can't find what they need leave within 8 seconds and don't come back.
Accessibility lawsuits are rising and you're not sure where you stand on WCAG compliance ADA-related web accessibility lawsuits exceeded 4,000 in 2024 — average settlements run $25K–$100K.
Redesign decisions get made by committee opinion instead of evidence Redesigns without data regularly tank conversion rates, burning $50K+ in development budget.
You've got analytics installed but nobody's actually reading the behavioral data GA4 event data without session context is just noise — you're sitting on answers you can't decode.
Your mobile experience was never audited separately from desktop 60%+ of your traffic likely comes from mobile, where touch targets, scroll depth, and load times behave completely differently.

合规

Heuristic Evaluation

We evaluate every core flow against Nielsen's 10 usability heuristics and Weinschenk's behavioral principles. Each violation gets scored by severity, frequency, and business impact.

Information Architecture Audit

Tree testing and card sorting validate your navigation taxonomy against real user mental models. We surface orphaned content, redundant paths, and categorization mismatches.

WCAG Accessibility Audit

Automated scanning with axe DevTools plus manual keyboard and screen reader testing against WCAG 2.2 AA. Every issue includes the specific success criterion violated and remediation code.

Conversion Path Mapping

We map every step from entry to conversion across your top 5 user flows. Funnel drop-off analysis pinpoints exactly where and why users abandon.

Session Replay Analysis

We review 200+ real user sessions in Hotjar or FullStory to find rage clicks, dead clicks, and scroll abandonment patterns. Quantitative heatmaps validate what the qualitative data shows.

Prioritized Redesign Roadmap

Every finding ships in a scored impact-vs-effort matrix. You get a phased implementation plan your dev team can act on immediately — not a 90-page PDF that collects dust in a folder.

我们构建的内容

Severity-Scored Issue Log

Every usability issue rated on a 1–4 severity scale with screenshots, screen recordings, and specific fix recommendations.

Competitive UX Benchmark

Side-by-side evaluation of your top 3 competitors' UX patterns to surface gaps and opportunities.

Device-Specific Findings

Separate audit tracks for desktop, tablet, and mobile — because a hamburger menu that works on iPhone fails differently on Android.

GA4 Behavioral Correlation

We cross-reference session replay findings with your analytics data to put a revenue number on each issue.

Annotated Figma Wireframes

Key redesign recommendations delivered as annotated wireframes your design team can start iterating on immediately.

Stakeholder Presentation Deck

An executive-ready presentation that translates UX findings into business language for leadership buy-in.

我们的流程

01

Kickoff & Instrumentation

We define audit scope, install or verify session replay tooling, and pull your last 90 days of analytics data. You share business goals, top conversion flows, and known pain points.
Day 1–2
02

Heuristic Review & IA Audit

Two senior UX auditors independently evaluate your site against heuristic frameworks and information architecture best practices. Findings are cross-validated to remove bias.
Day 3–6
03

Session Replay & Accessibility Testing

We analyze 200+ session recordings, generate heatmaps for key pages, and run full WCAG 2.2 AA compliance testing using both automated and manual methods.
Day 5–8
04

Synthesis & Roadmap Creation

All findings are deduplicated, severity-scored, and organized into an impact-effort matrix. We build a phased redesign roadmap covering quick wins, medium-term fixes, and strategic overhauls.
Day 9–12
05

Delivery & Walkthrough

A 90-minute live walkthrough with your product, design, and engineering teams. We answer every question and adjust priority rankings based on your constraints.
Day 13–14
HotjarFullStoryLighthouseaxe DevToolsFigmaGoogle Analytics 4Screaming Frog

常见问题

UX审计包含什么,与可用性测试有什么区别?

UX审计是一项专家驱动的评估——我们的审计员根据既定的启发式方法、无障碍标准和行为数据对你的网站进行审查。可用性测试让真实用户在执行特定任务时与你的产品互动。两者相辅相成。审计系统地识别问题;可用性测试确认用户是否真的会遇到这些问题。我们可以将可用性测试作为附加项目来定制。

网站UX审计需要多长时间?

我们的标准审计从启动到完成需要14个日历天。这包括启发式评审、信息架构分析、无障碍测试、会话回放分析和优先级排序的重设计路线图。拥有500+页面或复杂应用流程的网站可能需要3周。我们会在范围界定电话中确认时间表。

我们需要已经安装会话回放工具吗?

不需要。如果你还没有运行Hotjar、FullStory或类似工具,我们会在启动时安装一个,并在开始回放分析之前收集至少5-7天的会话数据。如果你已经有录像,我们可以立即开始——这样会缩短时间表。工具设置没有额外费用。

你们的无障碍审计涵盖哪个WCAG级别?

我们根据WCAG 2.2 Level AA进行审计——这是大多数ADA网络无障碍诉讼中引用的标准,也是政府相关网站的Section 508要求。我们使用axe DevTools进行自动扫描,然后手动测试键盘导航、屏幕阅读器兼容性、色彩对比度和焦点管理。每个问题都引用特定的WCAG成功标准。

我们会获得可行的修复方案还是只是问题列表?

每项发现都包括具体问题、证据(截图、会话录像、分析数据)、严重程度评分和具体修复建议。路线图被组织为分阶段实施计划,包括你可以在几天内发布的快速胜利,以及直接帮助重设计冲刺规划的战略改进。

审计后你们可以实施重设计建议吗?

可以。许多客户聘请我们进行审计,然后在Next.js或他们现有的技术栈中执行重设计时再请我们协助。路线图的构建考虑了开发者的需求——但对内部团队也同样适用。我们为直接跟进审计业务的开发项目提供10%的折扣。

UX Audit from $6,000
Fixed-fee. Full roadmap delivered in 14 days.
See all packages →
Core Web Vitals OptimizationNext.js DevelopmentCore Web Vitals: Complete Guide 2026WordPress to Next.js Migration

Get Your Free UX Assessment

Share your site URL and we'll deliver a preliminary findings summary and quote within 24 hours.

Get a Free UX Assessment
Get in touch

Let's build
something together.

Whether it's a migration, a new build, or an SEO challenge — the Social Animal team would love to hear from you.

Get in touch →