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Online Coaching & Education

Member PortalsVideo LibrariesProgress TrackingStripe Billing

Desenvolvimento de Plataforma de Coaching Online

Seu Negócio de Coaching Merece Sua Própria Plataforma

4-6

Week Build Time

Discovery to launch

Platform Fees

You own the code

95+

Lighthouse Score

Performance target

Revenue Share

Unlike Kajabi/Teachable

What Is a Custom Coaching Platform?

Online coaching platform development is all about creating a custom space where your expertise shines and your clients thrive. It's not just about picking a template and hitting launch. It’s building something that fits your unique vision--a true Kajabi alternative. Imagine having a member portal that’s tailored to your coaching style, where clients can easily access resources, track progress, and engage in meaningful interactions. We integrate features like live video sessions, personalized dashboards, and secure payment systems. With Social Animal, you're not just getting a one-size-fits-all solution. Our approach is to collaborate closely with you, ensuring your platform is up and running within a timeline that meets your business needs. We focus on delivering a site that doesn’t just work but works for you, setting you apart from the crowded coaching market.

Onde os projetos falham

Kajabi and Teachable take 5-10% of your revenue on every transaction At $50K/month, that's $3K-$5K gone every single month — forever. That's not a software cost. That's a tax on your growth.

These platforms also force your coaching methodology into their content structure You end up reshaping your programs to fit their templates, which quietly erodes the thing clients are actually paying for.

Progress tracking is another casualty Most SaaS coaching tools don't give clients a real sense of their own growth, and when people can't see momentum, they disengage. Retention drops.

Running group coaching usually means juggling Zoom, Calendly, and Slack simultaneously Every new cohort adds more admin overhead, and clients feel the friction even if they can't name it.

Your brand also looks identical to every other coach on the platform A prospective client can't tell your premium offer apart from someone charging $29/month for a PDF course.

And custom workflows? Forget it Onboarding sequences, conditional content unlocks, anything that reflects how your business actually runs — you're doing it manually. That's manageable at 30 clients. It falls apart at 100.

Conformidade

Branded Member Portal

A fully custom client dashboard with login, profile management, and personalized content feeds. Clients see their programs, upcoming sessions, and progress — all under your brand, not someone else's.

Mux-Powered Video Library

Adaptive bitrate video streaming with DRM protection. Content is organized by program, module, and lesson, with bookmarking and completion tracking built in.

Client Progress Tracking

Custom dashboards that surface client metrics, milestones, and goal completion. Coaches get aggregate data across cohorts; clients see their own trajectory.

Calendar & Booking Integration

Embedded scheduling for 1:1 sessions and group calls via Cal.com or Calendly API, with automatic timezone handling, reminders, and session history.

Stripe Billing & Subscriptions

Recurring subscriptions, one-time payments, payment plans, and coupon codes — all through Stripe. You keep everything minus standard Stripe processing fees. No platform cut.

In-App Messaging

Real-time messaging between coaches and clients with thread organization and file sharing. It replaces Slack and Voxer with a communication layer that lives directly inside your platform.

O que construímos

Group Coaching Rooms

Dedicated spaces for cohort-based programs with shared resources, discussion threads, and scheduled group video calls.

Conditional Content Unlocks

Drip content based on enrollment date, module completion, or custom triggers you define.

Automated Onboarding Flows

Multi-step intake forms, welcome sequences, and goal-setting wizards that fire on signup.

Admin Dashboard

Manage clients, review revenue analytics, track engagement, and configure programs from one admin interface.

Mobile-Optimized Experience

Responsive design built for how clients actually use coaching tools — mostly on their phones, between sessions.

Webhook & Zapier Integration

Webhooks and Zapier automations connect your platform to email marketing, CRM, and analytics tools.

Nosso processo

Discovery & Coaching Workflow Audit

We start by mapping your coaching methodology, client journey, content structure, and revenue model. Every decision about the platform flows from how you actually work.

Week 1

Architecture & Design

Then we put together the database schema, API design, UI/UX wireframes, and the Mux/Stripe integration architecture. You approve every screen before we write a line of code.

Week 2

Core Platform Build

From there, we build in two phases. First: the member portal, video library, progress tracking, and billing. Functional builds go to a staging environment for your review each Friday. Second: calendar integration, real-time messaging, group coaching features, and third-party connections, followed by end-to-end testing with real client scenarios.

Weeks 3-4

Booking, Messaging & Integrations

The final week covers content migration, performance optimization, a security audit, production deployment, and 30 days of post-launch support.

Week 5

Migration, QA & Launch

You own the code, pay zero revenue share, and control every feature. Kajabi and Teachable are multi-tenant tools — your coaching bends to fit their structure. A custom platform works the other way around. Your onboarding flow, your progress metrics, your client experience. You're not renting features. You own an asset that compounds in value as your business grows.

Week 6

Next.jsSupabaseStripeMuxVercelCal.com

Perguntas frequentes

Como uma plataforma de coaching personalizada é diferente de Kajabi ou Teachable?

Sim. Puxamos seu conteúdo em vídeo, estruturas de cursos, contas de clientes e dados de pagamento da API do Kajabi. Os clientes recebem novas credenciais de login e chegam em uma interface familiar. Nós cuidamos da migração de assinatura do Stripe para que a cobrança recorrente continue funcionando sem interrupção. A maioria das migrações é concluída na última semana de desenvolvimento.

Você pode migrar meu conteúdo e clientes existentes do Kajabi?

Usamos Mux para entrega de vídeo — a mesma infraestrutura atrás do Netflix e plataformas similares. Mux gerencia streaming de taxa de bits adaptativa, proteção DRM e CDN global. Vídeos carregam rapidamente independentemente do dispositivo ou qualidade de conexão. Você paga por minuto de vídeo entregue, o que geralmente custa menos do que Kajabi esconde em sua taxa mensal.

Como funciona o hospedagem de vídeo sem uma plataforma como Teachable?

Hospedagem em Vercel e Supabase geralmente funciona com $50-$200/mês dependendo do tráfego e volume de vídeo. Oferecemos retenções de manutenção opcional começando em $1.500/mês, cobrindo desenvolvimento de recursos, atualizações de segurança e monitoramento de infraestrutura. A maioria dos coaches gerencia o conteúdo do dia a dia através do painel de administração.

Quanto custa a manutenção contínua após o lançamento?

Sim. Integramos Cal.com ou Calendly diretamente no portal do membro. Os clientes veem slots disponíveis em seu fuso horário, marcam sessões, recebem lembretes automatizados e verificam o histórico de sessões sem sair da sua plataforma. Os coaches gerenciam a disponibilidade de um único calendário que sincroniza com Google Calendar ou Outlook.

Os clientes podem agendar sessões de coaching diretamente através da plataforma?

Espaços de cohort incluem recursos compartilhados, threads de discussão e sessões em grupo agendadas. Cada cohort tem sua própria timeline e cronograma de divulgação. Chamadas de vídeo em grupo se integram através de links de reunião incorporados, com gravações automaticamente armazenadas na biblioteca de vídeo. Os coaches recebem análises de engajamento divididas por cohort.

Como você lida com coaching em grupo e programas baseados em cohort?

Construimos espaços de cohort dedicados com recursos compartilhados, threads de discussão e sessões em grupo agendadas. Os clientes são inscritos em cohorts específicos com suas próprias timelines e cronogramas de divulgação. Chamadas de vídeo em grupo se integram através de links de reunião incorporados com gravações automáticas armazenadas na biblioteca de vídeo. Os coaches veem análises de engajamento por cohort.

Coaching Platforms from $12,000

Fixed-fee. No revenue share. 30-day post-launch support included.

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